فهرست مطالب mohamadali nodehi

According to their functions, the media can provide the ground for the participation of more people in the society in sports activities, especially for teenagers and young people. The purpose of this research is to provide a model for improving the quality of media programs in order to attract teenagers and young people to participate in sports and physical activity. This research has been done with the fundamental purpose and grounded theory method (systematic model of Strauss and Corbin) and with a qualitative approach. Also, the data has been collected in the field. The statistical population of this research includes experts familiar with the media, sports participants, sports media and psychologists of adolescents and young people, as well as researchers, university professors and people involved in sports media, public relations managers of sports organizations and some young and adolescent athletes. It has been mentioned that 25 people have been selected by targeted sampling method. In data analysis for open, central and selective coding, the qualitative approach of grounded theory was used and open coding was done by analyzing the interviews. The model for improving the quality of media programs in order to attract teenagers and young people to participate in sports and physical activity is based on causal conditions (human resource, organizational cooperation and organizational structure) and taking into account extractive strategies (media content, programming, planning and evaluation) which is affected by background conditions (infrastructure and cultural) and intervening conditions (economic and legal political factors), consequences such as sports development, health improvement and social effects can be observed. Specialized programming with special attention to the benefits of physical activity, the sports needs of teenagers and young people, the facilities and equipment available in sports centers, etc. can improve the quality of media programs and help attract different groups, especially teenagers and young people, to sports.

The purpose of the current research is to explain the strategies for developing a digital organizational culture to reduce employee withdrawal behaviors at the Ministry of Sports and Youth. This research is mixed in terms of practical purpose, using a descriptive-survey data collection method and a research approach. The qualitative part utilized the theme analysis method, while the quantitative part employed structural equation modeling. The statistical population for the qualitative part included academic professors specializing in organizational culture, digital culture, and organizational behavior in sports organizations, along with selected managers with over 5 years of management experience and master's or doctorate education, chosen through purposeful or theoretical sampling. The criteria for selection were a minimum of two research projects in the mentioned fields (18 people). In the quantitative part, the statistical population comprised all Ministry of Sports and Youth employees (901 people). Research tools included semi-structured interviews and questionnaires. The thematic analysis results indicated that digital culture, encompassing innovation, open culture, digital mindset, agility, flexibility, customer orientation, and data-driven decision-making, can influence employee withdrawal behaviors such as team, voluntary, job-related, and disciplinary behaviors. The quantitative results also demonstrated a good fit for the research model. Therefore, enhancing the role of new technologies in the organization, fostering a digital organizational culture, and managerial efforts to enhance digital performance can create a context for reducing withdrawal behaviors.

The current study was designed and conducted to develop a communication model of mass media aimed at enhancing the moral literacy of professional Iranian football players. For practical purposes, the study employed a descriptive-survey research design with a mixed method approach to data collection. The qualitative segment of the research focused on experts and professors in sports management with relevant experience and knowledge, while the quantitative segment targeted all male football players in the premier leagues and the Azadegan League. The total population comprised 612 adult players from 16 professional league teams and 18 Azadegan League teams. Research tools included semi-structured interviews and a questionnaire consisting of 21 items with 2 main component variables in Likert scale format. Data analysis involved open, axial, and selective coding for the qualitative segment, and structural equation modeling for the quantitative segment. Data analysis was conducted using SPSS version 24 and Smart PLS version 2 software. The findings revealed that various forms of mass media influence the moral literacy of professional athletes. Based on the study results, it is recommended that mass media platforms incorporate the teaching of moral values and literacy directly and indirectly in their programs, especially for prominent professional football players and other members of society.

The purpose of this study is to design a corona virus pandemic crisis management model in the sports industry with using the capacity of new technologies. The present study in terms of purpose is Practical, In terms of data collection method Was Descriptive survey. In the first (qualitative) part for conducting field interviews, the statistical population of the research, prominent professors in the field of sports management specializing in the field of sports industry, some executive managers of sports organizations (sports boards, sports and youth departments, sports federations, Sports producers) as well as some IT specialists, such as university professors in the field of information technology, who were purposefully selected for qualitative interviews on the subject of research (18 interviews with 18 people and continued to the point of theoretical saturation). In the second (quantitative) part, after collecting the information obtained from the qualitative research, a questionnaire was made and this questionnaire (60 items in the form of 11 components) was distributed among all sports professionals and sports economic activists in a random stratified manner. (384 samples). Max QDA Pro version software was used to analyze the interviews and extract the research codes. SPSS software version 24, Smart PLS version 0.2 were used to review and answer the research questions and to draw and compile the measurement model and structural model. Category and 60 concept codes were identified and among the six dimensions of the paradigm model as causal causes (2 categories),