جستجوی مقالات مرتبط با کلیدواژه « پژوهش ترکیبی » در نشریات گروه « علوم سیاسی »

As competitive pressures increase in the chain store environment, customer loyalty becomes a measure of their performance.As competitive pressures increase in the chain store environment, customer loyalty becomes a measure of their performance. The purpose of this study is to present a model in relation to customer loyalty in the field of chain stores. Cyrus' side and horizon were collected and the data were analyzed by multivariate analysis. The component is assigned to functional value. Findings from two qualitative and quantitative studies during multi-stage processes of the importance and prominent role of service convenience, store image, store excitement, functional value and store satisfaction in creating loyalty to chain stores has supported the focus on these main and secondary components. It can provide a platform for customer loyalty and retention while attracting new customers.It can provide a platform for customer loyalty and retention while attracting new customers. It can provide a platform for customer loyalty and retention while attracting new customers.

Medical tourism is a growing phenomenon in 21th century that has one of fastest growing markets in tourism. Despite Iran's medical tourism capabilities, statistics show a very small market share for the country. Due to good opportunities and increasing international competition in medical tourism on one hand, and not using our capabilities in this industry on the other, this mixed method research aims to identify medical tourism development solutions as well as appropriate measures and policy instruments to implement them in Iran. The study was conducted in two phases. In the 1st phase(qualitative) after interviewing 16 participants, appropriate solutions, measures and instruments were extracted using thematic analysis. On the 2nd phase, statistical tests were used to approve and prioritize solutions as well as to assess the policy instruments according to effectiveness and feasibility measures. According to the results, there are 20 solutions and 37 effective feasible policy measures for medical tourism development in Iran which should be pursued in three areas of "policy making and administrative structures", "medical tourism supply chain" and "medical tourism markets.

improving the quality of public policies, is including concerns and challenges Underhand public different areas all political systems.This quality does not improving in a vacuum, but requires different solutions and mechanisms.The goal of this research is identifying and Exploring knowledge mechanisms to improve the quality of public policies in Iran. Research Carried out in two step. In the first step (qualitative) The identifying mechanisms and in second step the rankings mechanisms, descriptive hypotheses was exposed examing about mechanisms.The results show that the knowledge mechanisms to improve public policies in order of importance are: the application of knowledge of public policy making in system of the public policy making of country, dissemination of knowledge of public policy making in the country and shaping Forming foundations of the local philosophic and theoretic of public policy making.

This article studies the two major research approaches in the field of research approaches. It emphasizes their epistemological foundations and their differences. Along these lines, the inadequacies of quantitative research leading to its failure in human science research are discussed. This article pays special attention to the four fold internal conflicts including version, holography, multivocality and skepticism in qualitative researchesbased on phenomenology put forward by Harley, Hardy and Alison, and mentions the failure of qualitative research in overcoming the obstacles created by methodology. Then, the emergence of mixed research as an insufficient substitute for the quantative and qualitative methods is criticized. Finally, given the fallacies made by Scott regarding quantitative, qualitative and mixed research, the authors introduce para-quantitativemethod as an alternative for overcoming the inadequacy of existing methods.