فصلنامه پژوهش های ارتباطی
پیاپی 77 (بهار 1393)

According to IRIB’s structural development theory, the increased media competition together with the technological advancements and the socio-cultural changes are among the environmental factors making IRIB’s managers and administrators feel the need for structural change and development in the organization. Furthermore, certain intra-organizational elements, such as the change in the IRIB’s strategic components and the necessity to meet the needs and expectations of the beneficiaries, have also led to structural change and development. According to IRIB’ structural development theory, feeling need for a change in structure would end in logical or illogical development in structure. Structural development based or not based on expertise, the degree of autonomy of the departments, the level of authority of the organizations’ head and the attitudes of high ranking managers toward the structural development are among the ground factors affecting structural development. Weak systematic approaches to structural development, lack of a comprehensive media development plan and the state-run nature of IRIB are among factors impeding a logical structural development plan. The plurality of the affiliated companies, structural inflation and IRIB’s structural imbalance are a few unpleasant implications of the structural developments during the years examined in this study.

This article aims to address the way in which Qur’anic stories could be adapted and modified for radio dramas. This documentary and library research addresses such issues as, the principles of adaptation and modification for radio dramas, ways of adapting Qur’anic narratives for radio dramas, the differences between Qur’anic dramatic texts and other dramatic works. It also explains dramatic properties of narratives and discovers the stories internal action and the characters. The findings indicate that Qur’anic stories are straightforward, understandable and easy to tell in terms of content. Radio is a medium not engaging the audience’s sense of sight and this makes it a good tool for effective conveyance of the messages of Qur’anic stories. Finally, the article proposes a suitable model with which one could prepare Qur’anic stories for radio dramas.

Given the national and international presence of IRIB, it is necessary for this organization to remain competitive in future and fulfill its objectives by adapting itself to international developments in communications field. The present research uses Delphi method to examine the views of 20 media experts about the possible and preferable futures of the National Media in the cyber space. According to the findings, the possible futures for the IRIB are as follows: parallel presence in the Internet with 86.35 percent stands in the first place, complementary presence in the Internet with 64.59 percent stands in the second place, absolute presence with 60.31 stands in the third place and finally, shadow presence with 37.23 percent stands last. Among the possible futures, parallel presence in the cyber space with 94.44 percent was chosen by the experts as the most probable future within the next 10 years.

The present study aims to shed lights on the way news related to Turkish and Kurdish ethnic groups are covered in local television in Azerbaijan, northwestern Iran. For the purpose of this research, the newscasts presented in Turkish and Persian within the first three month of the year 1391 (Iranian Calendar) were content analyzed. The research findings indicate that, given Turkish and Kurdish ethnic groups demography, there was a significant difference between these two groups in terms of the allocated time, news strategy, being event-based or process-based and the location of reporters. The conclusion is that distributive justice (in terms of time), procedural justice (event-based or process-based) and informational justice (in terms of news values) were not served to these two ethnic groups.

The Internet is one of the most influential modern communicative technologies affecting almost all aspects of human life. The present article addresses the role of this new technology in political development. In other words, could Internet-based communications facilitate political development? The study was carried out using documentary-based methodology.Politics scholars maintain that the Internet has had positive implications in terms of political development, including free circulation of information, wide influence on public opinions, structural reforms in communities, electronic democracy, organizing elections etc. Due to such peculiarities as interactivity, simultaneity, ubiquity and availability, uncontrollability …, the Internet could facilitate the revival of the lost aspects of political participation and democracy.

The present article examines how Iranian audiences have been able to build close relationship with a number of satellite TV series, despite the existing cultural and contextual differences. Subjects of this survey were divided into three groups: individuals from northern, southern neighborhoods of Tehran and rural/ suburban areas. Seventeen individuals were chosen through sequential sampling and were given an interview. The results are indicative of two groups with polarized opinions: Tehran residents and rural group. The suburban group could be placed somewhere in between. Interviewees from northern parts of the city stressed on their cultural and contextual similarities with those of the series; however, individuals residing in rural areas pointed to cultural and contextual differences.

The study of emerging social networks is an appealing topic for students and researchers majoring social communications sciences. The wide range of these community networks’ applications, from interpersonal to global relationships, has made them a tempting subject matter for media and community researches. Based on a survey carried out through descriptive methodology, the present paper aims to study the type and extent of usages Azad University students make from virtual social networks. Subjects of the study consisted of students from Mash’had Azad University, District 9. The data were gathered through a researcher-made questionnaire. The findings indicate that 55.3 percent of the students made little use of virtual social networks. There was a significant relationship between such indicators as diversity, level of trust, informing, easy access, gender, major and the level of using virtual social networks.