فصلنامه پژوهش های مدیریت در ایران
سال بیست و دوم شماره 2 (پیاپی 100، تابستان 1397)

Nowadays, observing ethics and preserving moral principles are some of the most significant phenomena which have been taken into account in most organizations. Therefore, the aim of this paper is to survey the effects of demographic characteristics of the individual, organizational and ethical variables in ethical decision-making of accountants in industrial enterprises of Tabriz. Statistical society of this research includes 1505 accountants in micro, small, medium, and large industries of Tabriz metropolitan city. Based on Morgan and krejcie sampling table sample size is about 306 and questionnaires have been used for gathering necessary data. For statistical analysis of the research, it has been first tried to describe the main variables of the research and some demographic variables by descriptive statistics. Then, in inferential statistics part, hierarchical regression analysis conducted within the framework of the research. The results indicate that there is a significant relationship between ethical recognition and ethical judgment, between ethical judgment and ethical intention, and also between ethical recognition and ethical intention. Consequently, the Rest’s model was supported. Ethical climate of the organization was the strong predictor factor in three stages of ethical decision-making.

Choosing appropriate partners are usually one of the most critical issues in formation of international strategic alliances and theirs performance. Scholars paid less attention to challenges and outcomes of partner nationality origin, while deeply investigated another criteria of partner selection such as complementary resources and capabilities. Current research evaluates the role of nationality origin on international strategic alliances performance, as well as the effect of market focus on the relationship between origins - performance. Data for this empirical study gathered from 93 strategic alliances in contracting sector between Iranian firms with developed, developing or local partners. Then the role of nationality origin and market focus in independent hypothesis were analyzed by regression models. Findings explained that performance of allying with partners from three distinctive groups, and also confirm the effect of nationality origin on strategic alliance performance, as well as the role of market focus on performance of strategic alliances.

Corebanking is a comprehensive and integrated system for responding timely and accurately to customer's demands and reporting their information. This task is done through various communication channels between customers and banks and a common database between all branches in order to staying in competition. For the optimum and strategical usage and utilizing IT in our goals path, we have to use a roadmap to implement new technologies. So far for different fields and usage and control of technologies this strategic roadmaps have been provided. COBIT as an IT governance framework is one of these frameworks which is used for both guide and control of IT in organizations. In this study, we provide a core banking IT governanvce model based on COBIT framework. For this reason we determine the activities required for operation of corebanking by using structural equation modeling and significance of relationship between COBIT processes and activities with the activities needed to achieve core banking. To allocate the sub-process of the COBIT for each of the activities of corebanking we used questionaries and Delphi technic.

Importance of manufacturing capabilities for achieving competitive advantage was raised by Skinner. He stated that manufacturing function typically is either a competitive weapon or a corporate millstone. This paradigm set forth by Skinner and refined by scholars who followed him, express that in order to plan successful strategies, managers should pay attention to effects of manufacturing capabilities (Quality, Delivery, Flexibility and cost). Because of trade-off among level of each capability, they should set to the point which has most profitability for the firm. Empirical works of Ferdows, Demeyer and Nakane proceeding The Cumulative Model, this theory suggest that trade-off among capabilities isn’t always feasible, but firms follow a pre-specified order for building manufacturing capabilities as first quality, then dependable delivery, third cost reduction and finally flexibility, where effect of improving each capability on other capabilities could transit to supportive effect. In researches on manufacturing capabilities based on cumulative capabilities theory, effect of innovation is missed, and by studying literature review, we found that innovation can play a key role in creating sustainable competitive advantages. On the other hand, globalization and shorter products and technology life cycle, results in paying a lot more attention to innovation. In our study, we added innovation to the previous model which exists in the field of cumulative capabilities. The aim of this research is to find out the relationship between manufacturing capabilities using structural equation modeling on Saipa Corporation.

According to scholars of higher education in Iran, a considerable part of Iran's higher education system problems is because of ineffectiveness of decisions and policies of this sector and its non-reliance on scientific and empirical evidence. Open data policy making, as a new concept which considers using public participation in public policy making, can provide scientific and rational backing for policy optimization in Iran's higher education system. Therefore, this mixed approach study attempts to identify requirements of open data policy making in Iran's higher education system with a qualitative approach. At the next step, it applies regression test to analyze role of identified requirements in policy optimization. Results of regression analysis showed that socio-cultural requirements, managerial requirements, political-legal requirements and technical-technological requirements respectively could explain 0.304, 0.273, 0.197 & 0.152 of dependent variable variance.

Electronic Businesses have an undeniable role in growth of country’s economy. Although different researches and studies show that using email marketing in electronic businesses is too important, but there are many problems and challenges about content, time, process of sending email and etc. So research about this subject is valuable and important.
For answering the questions of this research, first the definitions about this subject is determined and then the requirements for email marketing implementation is explained.
This research is practical and it will be beneficial to marketers and businesses who wants to implement email marketing. This research is answering the question “For implementing and deploying email marketing what actions to take and what requirements is needed”.
The statistical sample of this research is email marketing experts who is working for E-businesses and required information has been obtained by questionnaire. LISREL software for data analysis and confirmatory factor analysis was used.
The final results of this study show that the framework of email marketing within the three dimensions of technology, people and processes, and it also will help to marketing managers of companies or small and medium enterprises owners.

New product development is a modern approach to deal with environmental changes where an introduction to enter the competitive atmosphere is a challenging condition. By realizing the critical aspects of success of the new product and selecting a compatible model of variables in these aspects, companies may create a unique context for developing the product; but whether in terms of the multiplicity of the decision-making choices or the inherent conflicts of the response atmosphere’s variables, the complexities of the current world have caused disruption and inefficiency in the field of optimal selection and decision making. The aim of this study is to identify the critical aspects of development of the new product in the Sedan automobile class and to offer a morphological model of that by investigating the ideas and comments of the experts and scholars. Morphological analysis is one of the newest tools for soft operations research that in a complex and pluralistic situation can build problem Structure and provide solutions. The result of this research showed shamrock teams, consulting and co-management, and lean product development approach have the highest compatibility with other dimensions of product development. This research presents three consistent adaptations as solutions to the lean product development strategy and one consistent adaptation as a solution to the agile strategy.

Nowadays, a rise in share of nostalgic products in households consumer basket is apperent. Therefore, in order to distinguish their products, marketers are trying to use consumer interest toward the past in nostalgic products design. Hence, consumers feel relaxed with nostalgic products when feeling insecure, threatened and anxious. Hence, the main purpose of the research is to investigate effect of personal insecurity on the recall of nostalgia. This study also seeks to investigate the effect of induced nostalgia on intention to purchase and behavior of purchasing nostalgic products. In this paper, the experimental design of the control group by post-test has been used to collect data from respondents. Data were collected from 57 and 191 students using random sampling in two sections of preliminary and research studies, respectively. In the preliminary study, the manipulation of the personal insecurity variable among the primary samples was presented through providing different scenarios between the testing and control groups. After observing a significant difference in the mean of personal insecurity variables between the two groups, structural equation modeling used to examine the hypotheses. Findings show that personal insecurity inspires nostalgia in people and self-esteem also adjusts the correlation between personal insecurity and nostalgia. Nostalgia induced in consumers leads to the purchase of nostalgic products. Finally, buying intention positively and significantly affects the purchasing behavior of nostalgic products.

Innovation is recognized as a key factor in nations and firms competition and innovative firms are one of the perquisites for a dynamic and competitive economy. But firms face challenges and obstacles in path of innovation which different categories of these obstacles are presented. The purpose of this paper is studing innovation barrieers and determining the effects of them on different types of innovation in renewable energy firms. In this regard, innovation obstacles are identified and examined in terms of two categories of internal and external obstacles. Innovations are also divided into four categories of product, process, organizational and marketing. The research has been carried out among 154 renewable energy companies. In order to achieve these goals, at first, the research model was analyzed using factor analysis and path analysis technique and after assessing the fitting of structural models, the research hypotheses test was performed. The research results confirm six factors as internal barriers and six factors as external barriers. Among these factors, the lack of proper market identification and the lack of external resources to finance innovative activities have the greatest effect on the creation of each of the internal and external barriers respectively. Also, eight research hypotheses have all been accepted, indicating the impact of these two categories of barriers on all types of innovation in renewable companies.

The purpose of this study is to develope a sustainable recovery model for used vehicle in which economic, environmental and social impacts are balanced. This study is result or purpose based and is applied and in terms of method is mathematical programming modeling – quantitative. In order to collecting required data, a questionnaire of paired comparison applied. As well as data modeling for research in case of research, for solving various problems of mathematical programming model by Hypothetical data documentation and experts ideas in Saipa company gathered. Fuzzy Analytic Hierarchy Process has been set appropriate criteria weight for defining social functions applied. Then, using concepts and principles of mathematical modeling has been paid to determine sets, parameters, variables, objective functions and limitations of the mathematical model for locating car waste recovery sites. Then mathematical modeling provided by multi-objective genetic algorithm solved. In this study proposed hybrid algorithm and simple NSGA-II for solving the model used and compared. Some of test problems randomly generated and solved by both algorithms. Also, case study problem is solved using proposed NSGA-II hybrid algorithm. The analysis of data for this study has been done using Excel and MATLAB. Results show that dismantling facility should be establish in Tehran, Semnan, Khorasan, Tabriz, Kashan, and processing facility should be set in Semnan, Khorasan and Tabriz. Solving the test problems show that the proposed NSGA-II hybrid algorithm in terms of solution quality is better simple NSGA-II algorithm and proposed NSGA-II hybrid algorithm is more time consuming to solve.