The relationship between tourism development and changing lifestyles in rural areas (Case study districts 2000 tonekabon)

Rural tourism is one of all kinds of tourism that has developed in recent years. Due to overcrowding in the cities and easy access to villages for people who are tired of city life and spending own leisure، so they travel to good and pleasant weather villages. One of results of tourism development in the rural tourism destination is change of lifestyle. These income changes include spending leisure time، food consumption، behavioral patterns، clothing، and housing and important tools that be used in every home. The purpose of this research is the development of tourism and its impact on lifestyle of rural communities in Duohezar village of Tonekabon city functions. In terms of research methodology، questionnaire-based survey and subjective indicators. Residents of rural population with a sample size of 370 people who were selected through stratified random sampling. In order to analyze software data is used. Results of this research shows that tourism in study area is most important and have developed in recent years. According to study research، there is relationship between tourism and food consumption patterns، speech،bHousing and clothing situation and there is no relationship between spending leisure and important tools that be used in every house.