The Design of a Strategic Plan for Iran Female Championships

Message:
Abstract:
It is believed that strategic planning is a kind of planning for future. The aim of the present study was to design and determine a strategic plan for Iran female championships. It was an applied study in which the mixed method (qualitative-quantitative) depending on data collection was used. The review of related literature and the viewpoints of the members of the strategic association (including research team and female championship experts) as well as a researcher-made questionnaire were used to collect the data. The validity of this questionnaire was confirmed by the members of the strategic association and the reliability was confirmed by Cronbach’s alpha (α=0. 93). The statistical population of the study consisted of 172 subjects and 118 subjects were determined as the sample of the study based on Morgan Table. Four strengths، nine weaknesses، seven opportunities and 11 threats were determined by binominal test (to determine the magnitude of each SWOT factor)، Delphi method and strategic analysis; they were ranked by Friedman test. Strengths، weaknesses، opportunities and threats were analyzed and eigenvalues were determined. The results showed that Iran female championships had to use defensive strategies. To minimize weaknesses and to avoid threats، it was suggested to determine strategic plans، to select appropriate strategies such as patterning، to design and build sport facilities with respect to cultural، social and climate demands، to provide prerequisites and to host international sport events for women.
Language:
Persian
Published:
Sport Management, Volume:7 Issue: 26, 2015
Pages:
309 to 334
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