Comparing sport news content of B.B.C. and IRNA news agencies in second half of 2013

Abstract:
The purpose of the research was to analyze the content of sport news of B.B.C and IRNA news agencies. The research population was the whole news of two agencies in two fixed days of weeks in second half of 2013(N=3802) and whole news of these days were considered in research (N1=1818, N2=1984). Research tool was a coding sheet which its validity approved by 14 sport management and communication experts. The results showed that there were significant differences between two agencies in the rate of sexuality, disables, age levels, scientific sport, national and international sport news and in all variables except for national and international news, IRNA was in low rates in contrast to B.B.C. it seemed that the mission of B.B.C was based on international broadcasting while IRNA focused on national news and it's why this agency broadcast national news more than international ones. To enclose, considering all groups of society in broadcasting sport news can attract them to sport and it's very important if IRNA considers this reality.
Language:
Persian
Published:
Communication Management in Sports Media, Volume:2 Issue: 6, 2015
Pages:
10 to 20
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