Designing an Interactive Model of Relationship Between Factors of Performance Determinants and Knowledge Management Processes and Organizational Culture

Given the conditions of environmental turbulence and the emergence of knowledge–driven organizations, pioneering firms are restoring to soft orientations to achieve higher levels of performance. From this perspective, the current article attempts to investigate the concurrent impact of KM processes and organizational culture (as soft variables) upon performance determinants factors in order to come up with an interactive model of relationship in the context of the target population. The research is a descriptive survey with data gathering through questionnaire. Structural Equation Modeling methodology was used to analyses data. The research variables were measured through the well–known and valid models. The Chang & Lin (2007) model was used to measure the organizational culture. A general four–type process model was set to measure KM processes. The measurement of performance determinants variable was based on the Yukl’s (2008) model. The results indicate that both variables of KM processes and organizational culture have a direct positive impact on the dependent variable of performance determinants factors along with organizational culture also playing a mediating role between KM processes and performance determinants factors in the context of the target population. Provided limitations and proposes for future researchers.