Corporate Social Responsibility as an Antecedent of Job Commitment: A Utilization of Prediction Oriented Segmentation (POS) Algorithm
Author(s):
Abstract:
Based on social identity and attribution theory and the results of hitherto empirical researchs, the relationship between corporate social responsibility and behavioral outcomes is explainable But the relationship between CSR with the expected dont seem so clear. In other words, the mechanism of employee behavior variant in regard to corporate social responsibility remains unclear. The purpose of this causal-relationship research was to identify the variables affecting the relationship between CSR and agriculture expert's job commitment. Based on Cochran formula, 135 of them were selected through quota sampling method. The main method was prediction orientation segmentation algorithms to identify the unknown variables affecting the relationship between two variables. The results showed that the effect of corporate social responsibility in development of employee commitment is relatively complex, evolutionary and gradually. This means that to achieve the desired results of corporate social responsibility, the continuation of the goals of its dimensions can play an important role in employees attribution. It also became clear with over time of employee resident at organization, their interpretation of CSR and as a result its effect on their commitment, would be differ. Thus, indirectly, it could be said that social identity theory can play intermediate variable role in study of CSR effects.
Language:
Persian
Published:
Researches of Management Organizational Resources, Volume:7 Issue: 1, 2017
Pages:
169 to 188
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