Identify and determine the key factors in the amount environmental impact of the green product using interpretative structural modeling approach (Case study: Industry of Sanitary Accessories of Qazvin)

Nowadays production industries managers need to identify the key factors of green product life cycle stages until they can better assess the environmental impact of its products and produce the green product with less time and expense. Therefore, the first objective of this study is the first to assess the effects of environmental factors on health products be identified in Qazvin province. Then, use the interpretive structural modeling (ISM) which were ranked.
The ISM method is a qualitative method that aims to identify and prioritize environmental impact of the product.
Findings: The results of ranking and to investigate effective factors on the environmental effects resulting from production of green products showed that rinse is an autonomic criterion that has negligible penetrating power. Four criteria related to the construction and productions of the product are in the affiliated groups that have weak penetrating power, but the strong dependence to system. Also, the results showed that in assessment of green product environmental impact any criterion is not in connective criteria groups. In addition, the results showed that the criterion of chemicals, soap, recycling toxic substances, disposal of nontoxic substances and packaging are considered as the key criteria.
Discussion and according to the results it is recommended that production industries managers health productsof Qazvin consider above five key criteria to reduce the environmental effects of products and with further carefully and study in selection of raw materials and recycling and disposal of waste material and also type and shape of packaging prevents from entering compatible health products with environment to the market.