Investigating the Influence of Information Technology Flexibility on Company Performance in Supply Chain Management (Case Study of Homa Hotel Group)

This thesis aims to study the Investigating the Influence of Information Technology Flexibility on Company Performance in Supply Chain Management (Case Study of Homa Hotel Group). This is a descriptive survey research which is of practical type in nature, and in terms of time is temporally. The statistical population of research consists of all 900 employees of Homa Hotel Group that 269 were selected out them using Cochran formula. The tool of research is standard questionnaire of Han (2017). In order to measure the validity of questionnaires the content method was used and to measure the reliability the Cronbach alpha was used, that obtained 0.90. To check the distribution of normalization in population the Kolmogorov-Smirnov methods were used, and T-test was used to measure variables’ level of suitability, and first order confirmatory factor analysis was conducted to measure the research variables by questionnaire items and proposed, then the Friedman Test was carried out to classify independent variables. In order to test statistical hypotheses the Smart Pls software was used. Test of hypotheses showed that flexibility of information technology transaction by path coefficient 0.741 has the greatest effect on flexibility of information technology, and the flexibility of information technology transaction by path coefficient of 0.000 has no effect on company performance.The results of research showed that the information technology have an impact on performance of company in terms of supply chain management among employees of Homa Hotels Group.