Davood Mahdavi*( Assistant Professor, Department of Geography, Payame Noor University)

The examination of the realities of today's world in the field of management of goods and services at different levels indicates that despite global progress and development, problems are becoming more and more complex and more frequent, and the government's failure to direct and more efficient management becomes more apparent. There is also an arena for the emergence and management of the local community, which has, on the one hand, greater participation of the people and local capacities, on the other hand, modern knowledge and communication technologies. People's participation and the use of their indigenous knowledge in the field of urban management, with the formation of local governance and the quaternary approach, is essential in recent decades. Based on this study, the aim of this study was to investigate the existing capacities and potentials in Shahrekord city for the participation of citizens in optimal urban management to achieve this goal by using descriptive-analytical and survey method by completing a questionnaire with a sample size of 100 experts. And specialists in urban affairs. The results of SPSS software analysis on dependent and independent variables showed that local management formation can play an effective role in creating optimal urban management. Also, the results of the research in the form of SWOT analysis indicated that the urban management situation in Shahrekord among the four Offensive, conservative, defensive and invasive. Therefore, according to the results of the research, it can be said that the most important priority for the aggressive strategy is the application of the principles and criteria of local management to guide and meet the needs and metrics of citizenship. In sum, to create and optimize urban management in Shahrekord, the establishment of local governance will have a good effect, which requires the maximum use of available capacities and maximizing the participation of people in Shahrekord neighborhoods.