Investigating the role of social networks on entrepreneurial behaviors in small and medium enterprises in Sanandaj city

Entrepreneurial behaviors in small and medium-sized enterprises are an attempt to innovate in the organization and change the status quo. Social networking is considered as an environmental change that in small and medium enterprise can have an impact on entrepreneurial behaviors. This research is applied in terms of purpose and descriptive-correlational in terms of data collection.  The statistical population of this research consisted of small and medium enterprise managers in Sanandaj city. The names of 120 small and medium companies were provided by the Sanandaj Industrial Companies Town. Using Morgan’s table, 92 owners of these small and medium industries were selected by simple random sampling technique. In the present study, a standard questionnaire was used to collect information. The data was analyzed using SPSS tools for the descriptive and inferential sections. The results showed that social networks affect entrepreneurial behaviors. According to the managers of these enterprises, among the dimensions of social networks, the factor causing most impact on entrepreneurial behaviors was related to diversity, extent, awareness and trust in the order mentioned.