Single youth life: a socio-cultural problem(An analytical approach based on the views of Jean Baudrillard and Richard Sennett)

The present article, with an analytical and sociological approach, analyzes the problems of young single life based on the theories of Jean Baudrillard and Richard Sennett. This study, while emphasizing the sociological imagination, seeks to critique the approaches in the field of social problems, pay attention to the person (victim) and have a person-centered approach in analyzing the problem. The theoretical synthesis considered in this research is the analysis and critique of a new form of life among young people; which are influenced by modern or individualistic socio-cultural practices. A manifestation of the tragedy of modern life that confronts young single people with countless changing ideas. Ideas that are never available in their entirety. A way of life in the new society that, following the popularity of individualism, has seduced the contemporary youth by maximizing sexual pleasure and consumerism, and has made imaginary-virtual phenomena a total reality for him. This devaluing tragedy, followed by the spread of new world culture, has further fragmented the lives of single people and led them to isolation. Isolation of the type of rupture of collective solidarity and the fascination of the individualistic world. Reflecting on the theories of Richard Sennett and Jean Baudrillard, it can be said that the form of single life has sounded the alarm bell of coldness in social relations, ignorance, isolation, and the tyranny of individualism. This adventurous promotion of individualism among young people and eroticizing their interests is quite problematic, one of the consequences of which is the single life of young people.