Title : Investigating the Impact of Entrepreneurship Marketing on the Performance of Small and Medium Enterprises in East Azerbaijan Province

The present study investigates the effect of entrepreneurial marketing on the performance of small and medium enterprises in East Azerbaijan province. The research method in this article is descriptive-correlational and applied in terms of purpose. The data collection tool is a questionnaire and the statistical population of the research is the employees of companies in East Azerbaijan province. The sample size was calculated using Cochran's formula, 175 people and a questionnaire was used to collect data. Structural equation modeling technique and Pls Smart software were used to analyze the data. Findings showed that entrepreneurial marketing has an effect on the performance of small and large enterprises and also all aspects of entrepreneurial marketing have a positive and significant effect on the performance of small and large enterprises.