Representation of gender in the pictures of Roshd daneshamoz magazine and Osama magazine in Syria

Children's and teenager's magazines, among other mass media, have an impact on the process of socialization. Because these magazines can induce, change and modify values, behaviors, and gender role patterns among children in various ways such as by choosing specific topics and targeted illustrations. This article aims to compare the images of "Osama" magazine in Syria and" Roshd daneshamoz" magazine in Iran from the perspective of gender. The purpose of this article is to compare the representation of gender in the images of Osamah magazine in Syria and Roshd al-Mashoz magazine in Iran. The analysis of the samples was done using Kress and Van Leon's model in the reading of social semiotics, which examines the images on three levels of representational, interactive and combined meaning. The results of the analysis of these three meanings showed that the pictures of these two magazines try to present common gender stereotypes to children. The roles of "woman-mother", "woman-grandmother" and "daughter" are present as a central or secondary role in most of the images of both magazines, and in none of the images are women in important social roles such as medicine or technical, and the representation of such roles Completely forgotten. In examining the interactive meaning, it has been determined that most of the images are in the mode of presenting information and invite the viewers to their world. Far and medium views are mostly used in the representation of images. The combined meaning has caused a connection between the representational and interactive meaning, the use of the center-margin pattern, giving prominence to women and not using framing in most of the images of both magazines emphasize the role of women in them.