Development of economic tourism in Sarein city using Kerchner and gam model

 Tourism is one of the methods of economic development and increasing people's well-being, and it is one of the most economic activities, especially from It is considered for the employment and prosperity of different areas. In order for tourism to contribute to sustainable urban development, its effects should be given special attention. Tourism is considered as one of the pillars of economic development, an industry, and it increases income and economic prosperity and employment, and it is one of the most important industries for sustainable development in the society, and it plays an active and effective role in improving the economic, social and cultural structure. Countries especially in developing countries have. Cities have many tourist attractions and always attract many tourists, tourism development is sustainable when it is not destructive and provides the possibility of protecting resources for future generations. In fact, sustainable tourism is tourism that can continue in an environment indefinitely. Therefore, the development of sustainable urban tourism and its wise management requires planning. The purpose of this research is to investigate the role of tourism economy in the sustainable development of Sarein city. For this purpose and in order to evaluate tourism potentials, two models, Kirchner and gam, have been discussed. The results show that the Sareen tourism area has obtained a total score of (9.25) by evaluating the Kerchner model. Also, in the gam method, by examining the identified components, the results show that In evaluating the values, the final value has a total score of 14.75. Sareen tourism area has tourism potential, and as a result, this geosite by attracting tourists and increasing the tourism potential can cause the economic prosperity of the region and the sustainable development of the region.