Comic strips in publications advertising

Comic strips have special expressive potentials among varions styles of illustration. The main subject in this article is that if it would be possible use such potentialsin commercial advertisings in graphic press. In this essay which has done by descriptive – analytic method, has been tried to express that there is possibility usecomic strips in publications” advertisings, because of their attractive images, they make much effects and influences on adudience”s mind. Of course publicationsprepare the way for such visual advertisements, because these collection of continues pictures need to more time and attention to introduce a commercial have. In advertismental comic strips, designer tries to introduce a commercial product by the visual abilities based on a story board. And of course through out the storynecessary informations about product expresses.