mohammadjavad taghipourian

This research was carried out with the purpose of identifying the factors of the complementary work team model in Iran's government organizations with meta-composite method. The current research is analytical-descriptive in terms of its practical purpose and in terms of the research method, which was carried out using the meta-composite qualitative research method. The metasynthesis method was performed using the seven steps of the method of Sandelowski and Barroso (2007). The statistical population of the research included all the articles in reliable domestic and foreign databases during the years 2000-2024, and 27 articles were selected based on the research criteria. The main and secondary factors of the pattern were extracted using the theme analysis method. Based on the meta-combination results, the factors of the model of complementary work teams in Iranian government organizations include 85 primary concepts, 18 sub-categories and 5 main categories, which include organizational soft factors, complementary The main and secondary factors of the pattern were extracted using the theme analysis method human resource management, complementary based on the research criteria team processes, complementary team internal interactions and complementary members. The findings of this research guide planners and policy makers in the field of achieving and realizing complementary work teams.

The type of view and attitude towards human resources and how to pay attention and manage them is different in every age. However, the type of behavior and actions of managers and organizational leaders with their subordinates depends to a large extent on their attitude towards the capabilities and capabilities of their subordinates. Positive psychological capital has been proposed as a combination factor and a source of competitive advantage of organizations. The aim of the current research is to provide a psychological capital model based on the development of entrepreneurship in education-oriented organizations.

In this regard, thematic analysis method of Brown and Clark (2006) was used to collect qualitative data to identify dimensions, components and indicators of psychological capital. The statistical population of the present study were academic experts in education-oriented organizations of Mazandaran province. The statistical sample selection method was purposive sampling method, and the data was collected by semi-structured interview method and MAXQDA software was used.

The findings of the research were 7 dimensions included self-efficacy, resilience, optimism, hope, spirituality, challenges and obstacles, and strategies. The results showed that the planning and content of training courses in the organization should be adjusted in such a way that it includes psychological capital and entrepreneurship training of employees. Due to the fact that the promotion of psychological capital in the organization is one of the indicators of social system capability. This ability should be taken into account scientifically through the evaluation of employees' lives.

The planning and content of the organization's training courses should be adjusted in such a way that it includes the psychological capital and entrepreneurship training of the employees so that the work efficiency of the employees and the organization increases. Policymakers and planners of education-oriented organizations should improve the quality of life of employees based on the available tools and facilities. Organizations should reduce the level of stress and negative emotional tendencies and correct misconceptions.

 The suffering and pain caused by toxic behaviors has permeated not only human life but also organizational life. Therefore, the purpose of this research is to provide a model of toxic behavior of employees in the public sector.

 This research is basic in terms of purpose and mixed (qualitative-quantitative) in terms of method. In the qualitative phase of the research, a semi-structured interview was conducted through the foundation's data theory, and for this purpose, 13 people were selected purposefully and snowballed from experts and management experts in the public sector. And in the quantitative part, the validity and evaluation of the research model was evaluated through the model indicators in PLS software version 3. For this purpose, using a questionnaire and through multi-stage cluster sampling, 385 employees of government organizations were evaluated. Selection and questionnaire will be distributed among them and opinions will be asked.

 Based on the results of the research and data analysis, open coding, central coding, and selective coding were done in three stages, and then based on the foundation theory model (causal factors, main phenomenon, intervening conditions, contextual conditions, strategies and Results) The target model was developed. And based on the findings of structural equation modeling, the results showed that the measurement model has validity (divergent and convergent), reliability (Cronbach's alpha, shared and combined reliability) and appropriate quality. Also, the assumptions were confirmed in the structural model.

 The model of this research, in addition to enriching the literature on the toxic behavior of employees, can help managers of government organizations in planning to identify and screen contaminated behaviors and achieve organizational health, and in the face of such deadly behaviors from employees, positive leadership and adopt a reasonable.

In today's advanced world, to remain in the competitive environment, it is necessary to use guerrilla marketing tools in the clothing industry, which is one of the priority industries in the country. Therefore, the purpose of this research is to design a guerilla marketing model suitable for the clothing industry using a mixed-method approach. At first, in the qualitative part to perform qualitative meta-synthesis with the Sandelowski and Barroso method, in this research, 100 scientific texts in the field of guerilla marketing in Farsi and English were identified over the past decade, which were finally 23 articles identified using the method of vital evaluation skills. They were considered as a research topic for analysis and through the method of document analysis using Maxqda20 software, the main indicators were extracted, coded classified aggregated, and clustered. The result included: 11 main components, 41 concepts, and 182 indicators or codes. After collecting the data in the qualitative part to carry out the quantitative part of the research of the components, a questionnaire was developed with 11 main components, 41 concepts, and 182 indicators or codes to measure the validity of the content with the validation method of experts. After calculating the content validity and removing the similar options, 8 components, 24 concepts, and 47 indicators were determined and the questionnaire was compiled and distributed based on these components. were analyzed. The result showed that guerrilla marketing components in clothing businesses include 6 dimensions unconventional marketing, customer-oriented, conventional marketing, technology, learning from the market and competition-oriented, among which the most relationship between guerrilla marketing and competition-oriented component, conventional marketing and customer-oriented, and there is the least relationship between the unconventional marketing component and the guerilla marketing component

Rumor management in the context of social networks for government organizations is very important in order to maintain the organization's reputation and improve its performance. Therefore, the current research was conducted with the aim of designing a qualitative pattern of rumor management in the context of social networks in the Iranian government organizations.

The current research in terms of purpose was applied and in terms of its implementation method was qualitative. The research population was experts in the field of public administration and organizational behavior in the field of research. The sample of the present study according to the principle of theoretical saturation was estimated to be 15 people which this number was selected by the purposeful sampling method and they were subjected to semi-structured interviews, and its validity was confirmed by the triangulation method and its reliability was estimated by the Cohen's kappa coefficient method 0.719. Data were analyzed by coding method in MAXQDA-2020 software.

The findings of this research indicated that 95 open codes, 5 core codes and 2 selective codes were identified for rumor management in the context of social networks in the Iranian government organizations. In this study, the selected codes were included the malicious rumors with three core codes of bad feelings, rumor transmission and thinking power, and innocent rumors with two core codes of trust building and reference support. Finally, the output of the software was drawn for the qualitative pattern of rumor management in the context of social networks in the Iranian government organizations.

Based on the findings of the present research, the managers of Iranian government organizations can prevent their destructive effect on the advancement of the organization's goals by managing malicious rumors and innocent rumors.

Today, the development of countries is based on creativity, innovation and entrepreneurship. Considering the need of organizations for the existence of entrepreneurial and innovative leaders in the conditions of complex, dynamic and absolute environment and according to the characteristic of inhibiting creativity and innovation of poisonous leadership in the work environment, the predisposing factors of the emergence of this type of leadership using the metacombination technique, as a system review It was checked in seven steps.In order to evaluate and select the investigated studies more accurately, among 480 articles, 33 articles were selected as the basis of the study. Based on the analysis done, with a systematic review and content analysis of the texts of 33 selected articles, 167 antecedents of toxic leadership in organizations were identified in four main variables and fourteen sub-variables. The main variables included: the individual characteristics of the leader (with seven variables), the characteristics of the followers (with four variables), the characteristics of the organization (with two variables) and the characteristics of the extra-organizational environment (with one variable). According to the findings of the present research, in order to move organizational leadership towards entrepreneurial and innovative leadership in tourism organizations, it is worthy and necessary to pay attention to the identified antecedent factors of toxic leadership as obstacles to the emergence of entrepreneurial and innovative leadership in this research. It must be done.

The main goal of this research is to design the internal relationships between the causes and strategies of political behavior in the public sector using Interpretive Structural Modeling (ISM).

In this study, through the review of previous research literature and using the opinions of experts in the field of public management and organizational behavior, six causal and strategic variables affecting political behavior in the public sector were identified. These variables were classified using Interpretive Structural Modeling (ISM), which includes six steps, and through the use of a questionnaire.

The research findings indicated that the environmental factors variable serves as the basis of the model, influencing all other variables. At the next level, individual and structural factors are positioned, which affect freedom of speech and adherence to the law, and in turn, these factors influence meritocracy.

Managers should create a suitable environment for guiding public sector units with inhibitory organizational structures towards empowered organizational structures, fostering freedom of speech, adherence to the law, and meritocracy.

The compliance ethical characteristics plays an important role in urban management, and accordingly, the purpose of this study was identifying the effective ethical codes on urban management with a meta synthesis method.

This study in terms of purpose was applied and in terms of implementation method was qualitative. The field of research was all articles of effective ethical codes on urban management in 2012 to 2022 years, which number of 26 articles from 311 articles based on the inclusion criteria were selected with purposive sampling method. The data were collected by taking notes from the articles and analyzed with content analysis method based on meta synthesis approach of Sandelowski and Barroso's seven-step.

The findings showed that were identified 94 concepts in 16 components and 6 categories for effective ethical codes on urban management. The categories were include urban management ethics codes (with 4 components of individual codes of ethics of employees, ethical codes of managers, ethical codes between employees and ethical codes of organizations with people), procedures of the organization (with 2 components of problem definition and stakeholders), content factors of the organization (with 3 components of environmental factors, organizational factors and fundamental factors), structural strategy (with 2 components of informing and training and correction and improvement of functions), content implementation levels (with 3 components of ethical system leveling, identification of values in the organization and mechanisms of moral strengthening) and implementation consequences of ethical codes (with 2 components of intra-organizational consequences and extra-organizational consequences). Finally, the pattern of effective ethical codes on urban management was drawn.

The pattern of effective ethical codes on urban management can help specialists and planners in improving the situation of urban management.

The actions of a toxic leader can have a negative domino effect on the overall performance of the organization. The purpose of this research is to analyze the negative consequences of toxic leadership in tourism organizations. In terms of purpose, the current research is applied and belongs to the category of qualitative research. Data collection tool was semi-structured in-depth interview and purposeful sampling method with snowball technique was used. Twenty scientific experts, including prominent university professors with a scientific background in tourism and experimental experts, including general managers and managers of the tourism development department of tourism organizations at the provincial level and heads of tourism organizations at the level of the cities in the northern region of the country, were considered as a sample community. The consequences of toxic leadership were identified under the two main headings of intra-organizational consequences and extra-organizational consequences. Intra-organizational consequences were divided into individual consequences and group-organizational consequences. Individual consequences were identified in two categories: physiological-psychological and attitudinal consequences and deviant-uncivil behaviors. The group-organizational consequences were also analyzed with two categories of communication and organizational climate and internal backwardness. Also, the extra-organizational consequences were investigated in the form of the host and tourist communities. In the host society, three social-cultural consequences, ecological-environmental consequences and economic consequences were investigated. In the form of a tourist with a behavioral-attitudinal background, the negative attitude of the smart tourism market was also investigated.

This article aims of presenting a model of imagery with the approach of human capital in the Iranian tourism industry is aimed at presenting a pattern of imagery. This research is a developmental and descriptive-non-comprehensive type of research. In the qualitative section, two library and field methods were used to collect data. In the first step, 25 internal and external sources were examined. The textual content analysis of these documents continued to saturation and finally 129 indicators were extracted using textual content analysis as effective factors. Using 15 academic experts in the tourism industry and with the Delphi qualitative technique, 47 were identified as the ultimate in the organizational imaging approach with the human capital approach and in 7 categories of economic, branding, brand quality, regional tourism potential, activities Advertising, job -focused visualization and macro management were incorporated. In the slightly section, with the aim of the ahead of the research; To respond to the exploratory factor analysis questionnaire, 440 experts of the tourism industry were selected as the study community and 205 questionnaires were distributed among the respondents using Cochran formula and then analyzed the research data using the Anp-Dematel technique done. The results showed that the "economic" criterion is the most influential criterion and is the top priority among the criteria. Also, the sub-criterion of "currency acquisition" was placed in the first priority among the sub-criteria.

The purpose of this research is to systematically study entrepreneurial marketing in corporate banking in order to determine the effective factors and barriers and components of entrepreneurial marketing in corporate banking. is. The current research is descriptive-exploratory in terms of qualitative approach and in terms of how to analyze the data with meta-composite method. The tool used in this research is interview (semi-structured). The statistical population consists of bank experts, especially people who have sufficient expertise and knowledge in the field of entrepreneurial marketing. In this research, the members of the expert panel were selected using a snowball sampling method; Key codes were analyzed after studying and extracting them using thematic analysis approach using MAXQDA software. The results showed that the components and dimensions of entrepreneurial marketing include: market-oriented, risk management, differentiation, entrepreneur characteristics, opportunism, they were innovation, customer orientation, networking and value orientation. Effective factors include two main components of internal factors (environmental disturbance, government problems, limited market share, lack of customer commitment, technological change, and market problems) and external factors (management challenges, human barriers, lack of resources, and restrictions) and barriers include Two main components, internal factors (entrepreneurial mentality, organizational structure, culture, knowledge management and emotional intelligence) and external factors (branding, new marketing, and communication improvement) were classified.

In addition to human life, the suffering and pain caused by destructive behavior has penetrated into organizational life as well. The purpose of this research is to analyze the antecedent and consequent factors of destructive behavior of employees in the organization.

This research was conducted in the framework of a qualitative approach and using a meta-combination method with a systematic approach and the seven-step method of Sandelowski and Barroso. The statistical population under study includes all domestic and foreign researches published in the field of destructive behaviors, bad behaviors and supporting theories (from 2012 to 2022). In this regard, the keywords related to the purpose of the research were searched, and finally, 101 articles that met the inclusion criteria were analyzed using the three-stage coding method (open, central, selective) through MAXQDA software, were analyzed.

Based on the selected articles and surveys, 159 indicators were categorized in the form of 18 sub-dimensions and 6 main dimensions. The antecedents of destructive behavior of employees in three categories of individual factors (personality characteristics, suspicious attitude, collusive motivation, weakness perception, social rejection), group factors (repulsive leadership, humiliating atmosphere, friction-oriented attitudes, structural weakness), environmental factors (threat-oriented policies, upstream pressure and extra-organizational contracts) and the results of destructive behaviors with three categories of cognitive-emotional factors. Tendency to deviance, ambiguity, institutionalized pessimism) physical-motor factors (neuro-muscular tics, weak brain function and memory loss) behavioral factors (autocratic-authoritarian behavior, anti-productive behavior, harmful behaviors) were extracted.

Researchers in the field of organizational behavior can take positive and efficient steps by considering these factors in order to identify and reduce the destructive behaviors of employees.

Psychological capital refers to the state of positive psychological development of a person and it is important and investigated considering thestrive to achieve goals and to undertake and make the necessary effort to succeed in challenging tasks. From the Islamic perspective, psychological capital (PC) is a person's belief in his abilities to achieve success, to have perseverance in pursuing goals, endure problems and having patience in this regard. The purpose of the current research was to design the model of psychological capital from the Islamic perspective in Iran's governmental organizations.

The current research is considered a mixed research (qualitative-quantitative). The qualitative section included Quran and Nahj al-balagha, and the quantitative section included PC experts, as well as faculty members who have conducted research in the field of PC. In the qualitative section, the study sample selected using complete enumeration and included Quran and Nahj al-Balagha, and to collect the data in the quantitative section, a total of 15 people were selected using purposive sampling method who then answered the questions of the Delphi questionnaire. According to the analysis of the Quran and Nahj al-Balagha, a total of 126 semantic expressions and primary open code as well as 17 PC-related indices were extracted. These indices were merged and then selective coding was carried out. In the second stage, Delphi quantitative research method was used. Finally, PC-related indices and items were extracted and categorized after data collection. Cohen's kappa index was used to validate the coding process and ensure quality control of the factors.

The results of the research showed that the Islamic-based PC included 18 axial codes and 4 selective codes (the self-purification dimension with six axial codes; the patience dimension with two axial codes.

the positive thinking dimension with four axial codes and the truth-seeking dimension with six axial codes).

The use of soft power and its role in managing theaffairs of society is becoming more and more desirable andinducing love and affection in the employees and audience ofthe organization in the Endearment Management is one of thetopics of interest in modern government management andpolitical science.

This research is based on aqualitative-quantitative approach with the method of futuristicinterpretive future study with metaphorical reasoning andmaking metaphor; By explaining the future of research,probable and possible futures of increasing the desirability ofusing soft power and reviving the concept of leadership andloving management are considered in line with thedevelopments of public management science.

In this study, it is important to try to explain theessence of the rich themes and concepts related to the"archetype of love" derived from the culture of ancient Iranand its spiritual continuity in the form of Islam Rahmani andthe themes related to love in mystical literature. Thecomponents of the concept of leadership and EndearmentManagement should be used so that it can be considered as alocal and appropriate model in the management of communityaffairs.

The test results of the extracted components inthe statistical population show that in order to have a modelorganization with Endearment Management, the componentsextracted in this research can be considered more than beforeby managers.

In the last decade, Information and Communication Technology (ICT) was used as the most effective tool to help businesses gain a competitive advantage by attracting customers. Thus, ICT has significantly contributed to the growth of e-commerce. Internet access allows e-commerce to spread globally and cheaply. However, many organizations did not realize the potential value created by e-commerce. Since the provision of information and branding at the destination necessarily involves the focused attention of all tourism companies in the destination, e-commerce can lead to the development of a new distribution channel in a virtual network and connects the producer with the customer. To this end, the present study analyzed the factors affecting brand strengthening drivers in e-commerce in the Iranian tourism industry. Brand strengthening drivers were ranked using Shannon’s entropy method. The results indicated that advertising and brand communication are the most effective brand strengthening drivers.

Intergenerational differences mean that there are significant differences between the two generations of parents and children in different aspects of life. Therefore, the purpose of this study is to investigate the role of intergenerational communication (child-parent) on brand equity in clothing purchase at different levels of situational involvement. The present study, in terms of research time, is cross-sectional; In terms of research results, applied; In terms of the research process, a combination; In terms of the purpose of the research, it is descriptive-survey (and of the case study type) and in terms of the logic of the research, it is inductive. . For this purpose, a questionnaire based on the research work of Cai and Associates (2015), Hang and Cai (2015) and Zaichkowsky (1985) was carried out to collect information among the members of the family (quadratic connection) : mother- daughter, mother-son, father- daughter, father- son, in Tehran's metropolitan in 22 regions was staging clustering sampling and 384 questionnaires were analyzed. The results of structural equation modeling were analyzed using Smart PLS software. The results show that parenting relationships with children in clothing marketing affect the perceived value of a brand, Hence, understanding mental involvement of and intergenerational communication between parents and children at purchasing has a special importance for those who design, produce and sell consumer products, and using it, they can propose new advertising strategies and tactics.

Organizational agility with a behavioral approach is one of the issues that explaining its various dimensions and angles in different organizations, provides a favorable position for growth and improvement of their performance at different levels. The higher education system is one of the organizations that should identify the drivers of change and take steps to respond to environmental changes and increase agility by strengthening human resources. Referring to the importance of the subject, the present study was conducted with the aim of designing a model of organizational behavioral agility in the higher education sector using a mixed method. In the qualitative section, using the Meta-synthesis method, after screening 481 articles, 120 articles were reviewed, of which 11 factors were introduced as the final factors of the Meta-synthesis. In the quantitative section, the enumerated factors were examined in terms of effectiveness, effectiveness and internal relations using the opinions of 14 members of the panel of experts and the application of DEMATEL technique. The results show that the criterion of "ability to respond to environmental issues" has the highest among other criteria and the criterion of "change in educational planning" has the least impact on other elements. The highest permeability was related to "formation of virtual educational and research programs" and the lowest permeability was related to "managers' support". It was also found that the variables of "ability to respond to environmental issues", "practical skills" and "adaptability" can be considered as independent variables among the variables of organizational behavioral agility.

Due to the special importance of ethical behavior in human resource management in organizations in this study, the ethical hypocrisy of human resources has been investigated. Moral hypocrisy is a behavior in which the conscious and purposeful person acts deceptively. Human resources use projection technique in qualitative research and identify its driving factors.

The philosophy of this research is interpretive, its approach is qualitative and through individual interview and Kanoon group with projection technique in three sections of questions, word association and image capture. The statistical population in the field of financial services has been used until theoretical saturation. They were selected from targeted sampling. Data analysis was performed through open and centralized and selective coding processes with the help of MAXQDA quality analysis software. Also, four criteria of credibility, transferability, reliability and verifiability were used to investigate the strength of the research.

The Analysis of the coding process led to the emergence of the final model of research on the pivotal category, entitled "Ethical Hypocrisy of human resources". This model includes components in both individual and organizational dimensions, drivers in 8 dimensions of personality factors, organizational factors, and success. It refers to ambition, financial factors, power-seeking, environmental factors, cultural factors, and appointments.

This study provides the necessary ground for recognizing the constituent dimensions of human resources' moral hypocrisy, including individual and organizational components in both organizational and extra-organizational dimensions, as well as influential factors in the field of moral hypocrisy.

As the world grapples with the growing corona-epidemic, the various effects of the epidemic on organizations are becoming more apparent. The purpose of this study is to design work engagement model in corona conditions in the banking sector. In the qualitative section, in-depth interviews were conducted with 15 managers and deputies in the public and private banking sector, and the interviews were analyzed with MAXQDA software. The findings of the qualitative section showed that 157 open codes and 6 pivotal codes were extracted for the work engagement components in corona conditions. In the quantitative part, the statistical sample was selected by cluster sampling method of 384 people. To determine the "validity and reliability", the validity of the structure, convergent, divergent and composite reliability were used, and then "to determine the internal relationships between these components" with the opinion of 10 experts by interpretive structural modeling and MATLAB software was examined. The proposed new work engagement model used structural equations with Amos software. Findings showed that in order to increase work engagement in coronas conditions, one should focus on perceptual engagement, and in order to strengthen it, managers should emphasize value, spiritual, and financial aspirations as the priority of their work. Also, two other components of this model (supportive engagement, mental / psychic engagement) act as mediators.

Organizational agility is one of the issues that explain its different dimensions and angles in different Organizations, providing a favorable place for their growth and performance at different levels. The purpose of this paper was to identify and rank the factors affecting organizational behavior agility in the higher education sector by applying meta-synthesis technique and group hierarchical analysis. In the first part, by applying meta-synthesis technique, 120 articles were chosen after screening 481 articles, the dimensions and factors of organizational behavior agility were identified. The four main and final dimensions of organizational behavior agility were: education, culture, knowledge, and employee’s ability. Then, in the quantitative section, these dimensions, together with the sub-criteria obtained from the previous section, were put together in the form of a decision tree and ranked and weighted using expert opinions and hierarchical analysis techniques, which were of the utmost importance. It was related to the dimension of weight training (0.374) and then other dimensions of organizational behavioral agility were knowledge (0.222), employees’ ability (0.221), culture (0.182). The obtained dimensions for organizational behavioral agility were compared with the dimensions of organizational agility reference models with behavioral perspective.

The present study aimed at developing a model of competencies of strategic managers in public organizations.

This research was developmental in terms of purpose and in terms of data collection was done qualitatively. The semi-structured interviews were conducted with 21 experts in the field of strategic management, experienced executives in public management strategic positions, and faculty members of public universities in Tehran (Management and accounting disciplines). Data analysis of semi-structured interviews was conducted using thematic analysis by the thematic network method. The internal validity of the analysis of the interviews was confirmed by the peer review method and with the triangulation method was tried to use various sources of data collection in conducting interviews.

According to the data coding and categorization, one global theme (competencies of strategic managers), four organizing themes (general-specialized competencies; psychological-behavioral competencies; managerial competencies; strategic competencies) were 16 basic themes and 127 categories resulting from 437 initial codes and the competency model of strategic managers was developed.

In identifying and reviewing the competencies of strategic managers in public organizations, it is necessary to consider various dimensions in relation to each other and pay attention to strategic competencies along with other individual and general dimensions.

Employees have a set of stable attitudes towards their work environment and employees' job commitment increases the social capital of the organization. Therefore, the present study was formed with the aim of investigating the factors affecting employees' job commitment and presenting a model in this field.

The present study is applied research that was conducted in a mixed (qualitative-quantitative) manner. In the qualitative part of the research, the foundation was formed by the data method. The statistical population included university professors in the field of human resource management and senior managers of government organizations, 12 of whom were selected using purposive snowball sampling as a sample. The interview tool was in-depth. Data were analyzed by triple coding method. In the quantitative part, the descriptive-correlation method was used. The statistical population included all senior and middle managers and postgraduate and doctoral staff of government organizations in Tehran. 240 people were selected as a statistical sample by random cluster sampling. The questionnaire was a closed Likert scale. Data were analyzed by structural equation method. Data were analyzed using SPSS and PLS software

The findings of the qualitative section showed 95 open codes that were organized into 27 secondary codes and 14 concepts and the conceptual model of the research was formed. The findings of the quantitative section indicated that the research model of the thesis has a good fit.

Based on the research model, it was found that causal conditions such as job satisfaction and underlying conditions such as organizational climate affect the level of salary and job commitment by intervening and strategies such as proper management and employee support undoubtedly lead to attitude management. Job and increase the level of professional ethics in employees.

Cultural citizenship theory oversees and relies on multiple social realities that can also be considered "cultural dimensions of citizenship."

The present study was conducted with the aim of transcending the scores of cultural citizens in the service area beyond the complex.

Using cross-compounding technique, the findings of related internal and external studies were systematically investigated by seven-step Sandoloski and Barso methods. Of the 130 articles searched in this area, 46 selected articles, according to which 68 factors were identified and extracted.

In order to analyze the selected articles, constituent concepts, dimensions and influential components, the content analysis method and the Kappa index, maxqda, were used. At the end of the research findings in the form of 12 categories including: cultural / social, responsibility, citizen participation, citizenship identity, interpersonal trust, media development, following the law, tendency to adhere to laws, social and cultural responsibility, economic situation And social, cultural tendencies, acceptance of cultural capital, classification were presented.

Based on the results of the research, it is stated that taking into account each of the drivers of the cultural citizen and providing the necessary infrastructure for its implementation, a positive step should be taken to improve the services provided.

Organizational leadership is one of the most important and diverse topics in the field of organization and management. In the future, metaphorical argumentative research is not intended to predict but to gain insight. A new look at the phenomenon of the organization, an appropriate action and new horizons for its leadership and management is manifested. This research is based on a qualitative-quantitative method with a descriptive-analytical approach that seeks rich and important themes and concepts such as "Nowruz And "Farshkard", which originate from the culture of ancient Iran, should be used in metaphorizing the concepts of transformational leadership and renewed management. To revive and revitalize. Therefore, the metaphor of spring transformational leadership and renewable management based on the Iranian themes of "Nowruz", "Pomegranate and Phoenix" and "Farshkard" can be used based on Iranian themes and a native pattern can be used.

Due to the increasing importance of marketing, entrepreneurship and the role of organizational structure in their application, the purpose of this research is to predict entrepreneurial marketing using an organizational structure in the insurance industry. For this purpose, for marketing, seven indicators and for organizational structure, three indicators are defined, then prediction of entrepreneurial marketing indicators has been done by organizational structure indicators using lazy learning algorithm. In the proposed method, after predicting each data by K vector from its closest neighbor, the algorithm database is enriched for better prediction of future data. The proposed algorithm is simulated and compared in five different modes by MATLAB software, also, three insurance (Iran, Karafarin and Parsiyan) companies are selected in Mazandaran province. In total, the statistical population in this study is 588 cases. The results of simulation indicate the proper accuracy of entrepreneurial marketing forecasting based on validation parameters MSE and NRMSD. In this research, Lazy Learning method can predict future without modeling the problem with previous information processing.