جستجوی مقالات مرتبط با کلیدواژه « قصد شده » در نشریات گروه « علوم تربیتی »

The present study was conducted with the aim of providing a model of entrepreneurial self-efficacy in the decision-making process of entrepreneurs with regard to the mediating role of entrepreneurial skills in Tabriz Technical and Vocational University. This research is a type of applied research that uses descriptive and correlational methods to find answers to the research questions. The statistical population included managers, experts, professors and students of this university. Sampling was calculated using the simple random sampling method based on Cochran's formula with the number of 336 people, and the data was collected using the questionnaire tool and using the partial least squares method using SPSS and PLS software. were analyzed. To achieve the goal of the research, four hypotheses were proposed. The results indicated the existence of a relationship between self-efficacy and entrepreneurial intention, entrepreneurial skills and entrepreneurial decision-making. The results of the research show that in the formation of entrepreneurial behavior, the components of self-efficacy and the development of entrepreneurial skills play an important role, such as the belief in self-efficacy and the promotion of entrepreneurial skills, self-confidence and strong will. It will bring more in the entrepreneur. It was also found that entrepreneurial self-efficacy helps a person to be more creative and innovative, to feel high responsibility and to be a pioneer in challenging activities. At the end, suggestions based on the research results were presented.

The main purpose of this study was to investigate the factors affecting brand equity and the intention to pass online courses on e-learning platforms in high school students in Sari.This research is descriptive-survey in nature and applied in terms of purpose . The statistical population of this research consists of all high school students in Sari, whose number is 11248. In order to determine the minimum required sample size, one class was calculated from Morgan table by stratified random sampling method of each education area and 384 people were selected as the sample size. To ensure the return of this number of questionnaires, 450 questionnaires in the community Was distributed. The standard questionnaire of Ray et al. (2020) was used to collect information in this study. Structural validity, convergent validity and divergent validity were used to assess validity, and combined reliability (CR) and Cronbach's alpha coefficient were used to calculate reliability. To analyze the data, Kolmogorov-Smirnov test, confirmatory factor analysis and structural equation test were used.Findings from data analysis by Smart PLS software showed that brand presentation, brand external communication and service experience of the brand have a significant positive effect on brand awareness. Also, brand presentation and brand external communication has a significant positive effect on the brand meaning. brand awareness and the brand meaning e has a significant positive effect on brand equity. But brand awareness does not have a significant positive effect on service satisfaction. The service recipient brand experience has a significant positive effect on the service recipient satisfaction. Satisfaction of services and brand equity have a significant positive effect on the intention to take online training courses

It seems that to improve the response of lipid profile to one session aerobic exercise, 15 days’ cinnamon supplementation can be used

The purpose of study was to investigate the effect of undergraduate curriculum quality on students’ entrepreneurial intention, considering the role of mediators of entrepreneurial inspiration and entrepreneurial creativity. The study was an applied research and based on the analysis of structural equations. The statistical population was undergraduate students of Urmia National University in the first semester of the academic year 2022-2023 in faculties of engineering, art and agriculture. A questionnaire was used to collect data and the reliability and validity of it was confirmed and randomly distributed to the students. Finally 341 questionnaires were examined. The results indicated that there is a positive and significant relationship between the curriculum quality and entrepreneurial intentions (P<0.01). Entrepreneurial inspiration (P<0.01) and entrepreneurial creativity (P<0.01) also play a mediating role in this relationship. It is recommended that in the study of infrastructure of entrepreneurial purposes and in the educational and developmental policies, attention should be paid to curriculum quality in terms of connection with the industry. For development of entrepreneurial skills with the knowledge of individual and environmental foundations, expansion of the emotional and cognitive intention of students to become an entrepreneur should be considered.

Financial literacy and understanding its concepts is of particular importance for students; because the behavioral and financial decisions taken by them will have a significant impact on their financial and job status in the future. Based on this, the aim of the present study is to investigate the causal relationship between economics education and financial literacy, decision-making skills and entrepreneurial intention of students. In terms of purpose, the present research is applied, and according to the way of data collection, it is descriptive-correlational, based on structural equation modeling. The statistical population under study is 2733 students of technical and engineering faculty of Urmia University, of which 338 were selected by stratified random sampling. The research data collection tool is a questionnaire, and to analyze the data, firstly, the indicators of the research variables are calculated by the multiple correlation analysis method using the XLSTAT 2019 software, and then the desired model is estimated using the Stata 17 software.  The findings of the research showed that economics education has a positive and significant effect on students’ financial literacy, and economics education through financial literacy has an effect on students’ decision-making skills and entrepreneurial intention. Therefore, higher education decision-makers are advised to consider economics-related course units in the curriculum of engineering courses, and by teaching financial literacy, provide the basis for improving students’ financial-social decision-making and economic growth and sustainable development of society.

At the forefront of e-marketing tools is social media marketing, and many organizations have begun their work on creating content for social media. Therefore, the main purpose of the present study is to test the effect of advertising content and promotion content on social media on the components of brand mental image and behavioral intention. The statistical population of the study is the trainees' Azad Technical and Vocational Schools in Mashhad. In order to conduct this research, 388 questionnaires were distributed both in person and electronically and by non-probability sampling method among community members. The collected data were analyzed using structural equation modeling technique in Amos software. The research results show that the estimated model has a good fit to the data, and all research hypotheses are confirmed. Specifically, the effect of social media advertising content on the hedonic image is confirmed; The effect of social media advertising content on the functionalist image is confirmed; Social media promotion content has a significant effect on the hedonic image; Social media promotion content has a significant effect on the functional image; The hedonic image of the brand significantly affects the behavioral intention; And the significance of the functional image of the brand on the behavioral intention is also confirmed. Based on these results, the promotion content has the most effects on the functional image (0.48) and the functional image on the behavioral intention (0.70).

Iran, as a country that heavily depends on conventional fossil fuels, is obliged to change it in favor of renewable resources. Renewable technology acceptance has not received sufficient heed from Iranian household consumers. This research seeks to address the question of what factors determine households’ incline towards solar panel technology for domestic usage in the Iranian context. To achieve the goal of the study a qualitative survey designed and an integrated theoretical model based on the modified framework of the Technology Acceptance Model, Social Acceptance theory and Diffusion of Innovation theory was developed. Data collected from 462 inhabitants of Mazandaran in 2019, who had not installed solar panels at research time. The internal reliabilities of the final measurement were all above 0.68 and validity coefficients for the constructs of the study were all above 0.56. Based on standardized regression weights the strongest total effect on the main dependent variable of intention acceptance (36%) is related to the perceived easiness of use and overall, the model explains 19% of the variances of the dependent variable.

Although there has been a gap and inconsistency between the intended and attained curriculum of the “experimental sciences” course, as one of the basic components of the school curriculum for elementary school students, no research has yet been conducted on
explaining the factors causing this gap from the perspective of teachers, who are the main implementers of the intended curriculum.

The purpose of this study was to investigate the causes of the gap between the intended and attained curriculum of the “experimental sciences” course in elementary schools from the perspective of teachers.

The research approach was qualitative. The statistical population of the study consisted of teachers in Tehran province, and the participants were selected using a purposive sampling method, including criterion and snowball sampling. Data were collected using semi-structured in-depth interviews, and it was continued until theoretical saturation was reached in the eighteenth interview. To enhance the validity of the findings, items such as participants’ feedback, data triangulation, data triangulation, member checks, and peer review by external observers were used.

Data analysis using Colaizzi’s method led to the identification of four main themes and 14 sub-themes. The main themes included the causes related to curriculum specialists and executive staff (i.e., how goals are set by curriculum specialists), causes related to how the curriculum is planned (i.e., how the intended curriculum is designed and compiled), causes related to the manner of implementation, monitoring, and support of the curriculum, and causes related to the necessary facilities and equipment (i.e., physical equipment).

Findings showed that extra attention paid to knowledge goals, on the one hand, and neglect of other curriculum goals, including attitudinal and functional goals when setting goals, on the other hand, have given rise to the gap between the intended and attained curriculum of “experimental sciences” in elementary schools.

The purpose of this study is to present an entrepreneurship curriculum model to promote and acquire entrepreneurial skills of students (case study of secondary schools in Alborz province). The present study was applied in terms of purpose and mixed (qualitative-quantitative) in terms of method. The population in the qualitative section, included experts in the field of entrepreneurship in Alborz province in the academic year 2016-2017 out of whom 14 people were selected via purposive sampling. The population of the quantitative section also included all secondary school teachers in the planning and entrepreneurship course of Alborz province in the same academic year (n= 266). Based on Morgan and Georgian’s table 154 people were selected by simple random sampling. The research tool was semi-structured interviews in the qualitative part and a researcher-made questionnaire based on the findings of the qualitative part in the quantitative part. MAXQDA18 was used to analyze the qualitative data and structural equation modeling with Smart Pls3 was used in the quantitative part. The results showed that there are 56 sub-themes and 5 main themes for the entrepreneurship curriculum. The results of exploratory factor analysis also showed that the first factor, ie creation of entrepreneurial knowledge explains 6.54 of the total variance, the second factor (entrepreneurial attitude) 7.65%, the third factor (entrepreneurial skills) 12.76% and the fourth factor (entrepreneurial ability) 14.65% explained the total variance of entrepreneurship.

The present study investigated the effect of self-compassion training on the moral decision-making processes in adolescent girls. The training package was developed based on Bluth’s (2017) self-compassion guidelines. The participants were 40 high school girl students selected from Shiraz University high school and were divided into experimental and control groups using a pretest-posttest design. The study instruments included the following: Moral Awareness Scenario Test (MAST), Defining Issues Test (DIT), Multidimensional Ethics Scale (MES), Public good games (PGG), and mindful self-compassion (MSC) training. To determine the validity of the MSC training package, MSC pretest and posttest scores were compared and the increase in the scores of the experimental group compared to the control group confirmed the validity of the package. The multivariate analysis of covariance (MANCOVA) results showed a significant increase in the experimental group’s moral awareness, moral judgment, and moral action scales. The results also revealed that there was no significant difference between the experimental and control groups regarding the posttest scores of moral intention when the pretest score was controlled. Therefore, based on the results, it can be concluded that self-compassion, as a core variable of mindfulness, is teachable and can significantly improve moral decision-making processes in adolescent girls.

Skill learning and entrepreneurship in the field of education, in addition to encouraging trainees to start a business, makes people more creative, opportunistic, active and innovative. Entrepreneurship education seeks to teach the abilities and willingness to create value for others. Organizations in charge of skill training use new methods in education to develop their educational mission. Technical and Vocational Education Organization of the country has been welcomed by trainees due to the training of practical skills. In this research, an attempt was made to investigate the ethical components affecting the development of skills and entrepreneurial intention in technical and vocational training centers. The research has been carried out in terms of practical purpose and qualitative and quantitative method. In the qualitative part, the statistical sample including professors and members of the academic staff of the university including 20 people have been selected in a targeted manner and using the snowball technique. And in the quantitative part, the statistical population including 384 people were selected completely randomly. The data collection tool includes a researcher-made questionnaire, and for data analysis, structural equations were used in SPSS and Lisrel software. The findings showed that the dimensions of motivation, knowledge enhancement, innovation, governance and rule of law, protection of personal privacy and human dignity with the development of skills training and entrepreneurial intention in technical and vocational education centers are positive and significant at the level of 0.05.

An important factor in strategic marketing and advertising situations is a correct understanding of how consumers make decisions. Customer buying intent is also part of consumers' cognitive behaviors that show the way a consumer is expected to buy a particular brand. The purpose of this study was to evaluate the role of marketing innovation and creative advertising in the intention of customers to buy in Digi Kala Company in Tehran.

The research method is applied in terms of purpose and descriptive correlation according to the data collection method. The statistical population of the study is all customers of Digi Kala Company. Using Cochran's formula, 384 people were selected as a sample and 400 questionnaires were distributed non-randomly through available sampling, thus a questionnaire was prepared and at the beginning, a question was asked whether you have ever made a purchase from Digi Kala Company or not? Those who answered positively completed the questionnaire through Porsline and 393 questionnaires were collected.The reliability of the questionnaire was evaluated by calculating Cronbach's alpha coefficient which was 0.818. The data were also measured by structural equation modeling and Smart PLS software.

The results showed that creative marketing and creative advertising play a role in the intention to buy and the effect of brand awareness and trust on the intention to buy has been shown and the impact of privacy concerns on empathy is also expressed, and the online shopping experience has played a role in trust. Finally, the effect of the role of emotional value on brand awareness as well as the intention to express empathy on the intention to buy was not confirmed.

From the customers' point of view, the most influential factor on the purchase intention is the trust variable with the statistic of 9.876 and the least effective factor on brand awareness is the emotional value variable with a statistic of 1.207.

The aim of this study was to investigate the effect of entrepreneurship education and teacher creativity on students' entrepreneurial intent. The research was practical in terms of purpose and quantitative in terms of data collection method. The research data analysis method was structural equation modeling approach. In order to collect information, the field method and the questionnaire were used in the period from September to October 2019. The statistical population of the study consists of students of Hormozgan Higher Education Centers for Marine Sciences who have passed entrepreneurship training courses. The sample size was 384 using Morgan's table. After reviewing the theoretical literature related to entrepreneurship education, research hypotheses were proposed. Cranbach's alpha techniques and confirmatory factor analysis were used to determine the reliability and validity of the instrument. The results showed the desired reliability and validity of the instrument. In order to test the research hypotheses, the structural equation modeling method was used. Five hypotheses with t-values greater than 1.96 were confirmed and two hypotheses were rejectedAnalysis of research findings showed that lecturer ' creativity had a positive and significant effect on students' entrepreneurial intention and also the relationship between lecturer ' creativity and positive and meaningful entrepreneurship education was significant. On the other hand, entrepreneurship education has a positive effect on entrepreneurial intention. In addition, the impact of entrepreneurship education on entrepreneurial ability and entrepreneurial knowledge was also confirmed. Other analysis shows, the impact of entrepreneurial knowledge on entrepreneurial intention was also not confirmed.

In the current study, based upon the Career Construction Theory, entrepreneurship is considered as an adaptive vocational behavior driven by an individualchr('39')s self-regulatory capacity to thrive in a complex entrepreneurial career context. This study evaluated relationships among career adaptability, entrepreneurial self-efficacy, self-perceived employability and entrepreneurial intentions of agriculture students. It also examined the mediating role of entrepreneurial self-efficacy and self-perceived employability on the relationship between career adaptability and entrepreneurial intentions. The research method was quantitative research with a descriptive correlational design. The statistical population of this study was composed of senior bachelor agriculture students of Bu-Ali Sina University and Arak University during 2018-19 academic year (N=1300). Based on Krejcie and Morgan’s table, the sample size was estimated 297 individuals. To increase the validity of research, 341 students were selected through stratified sample technique. Data were collected by a standardized questionnaire and then analyzed using Structural Equation Modelling by the help of SPSS and Amos software. The results indicated that entrepreneurial self-efficacy and self-perceived employability were positively related to entrepreneurial intentions. The results also showed that career adaptability was directly related to entrepreneurial self-efficacy and self-perceived employability and indirectly related to entrepreneurial intentions through these variables. These results could be used to promote and develop students’ entrepreneurial self-efficacy, self-perceived employability and entrepreneurial intentions.