جستجوی مقالات مرتبط با کلیدواژه « ارزش » در نشریات گروه « تربیت بدنی »

The purpose of this study was to predict the market value of professional football players in the Iranian Premier League in the 2020-2021 season of Iranian football.

The present research method was descriptive-survey. The statistical population of the present study included all Iranian and foreign players working in the Premier Football League of Iran, which was a total of 409 people. The appropriate sample size for the research was calculated to be 200 people based on the sampling formula from the limited population. Descriptive statistics were used for analysis and multiple regression method was used for inferential analysis. 

The findings showed that there is a significant relationship between player valuation and age variables, goalkeeper position, midfielder position, striker position, individual awards, foot position and his appearances for a team.

Therefore, it can be concluded that when evaluating, the mentioned factors should be considered to attract the desired players of the clubs in the transfer seasons. In general, it can be acknowledged that the estimated coefficients of this model have the necessary efficiency to determine the market value of professional football players in the Iranian Premier League. According to this study, it is suggested that the factors affecting the evaluation of Iranian Premier League players, including the nationality of foreign players, the popularity of Iranian football players and finally individual skills, by relevant evaluating models, the necessary research be conducted.

The present study intends to design a value model for professional players in the Iranian Football Premier League. The present study has been done with exploratory nature and with the aim of expanding the existing knowledge and understanding about capabilities in the field of football. Three overlapping processes in the structural analysis of data-based theory are: primary, centralized, and theoretical coding. In the implementation of the research, data collection and analysis was done consciously simultaneously and the initial data were collected in order to form the process of continuous data collection. Participants included people familiar with the Iranian professional football field, who were purposefully selected. Based on the findings in this stage of the research, out of about 220 sentences implemented from the interviews, after removing duplicate and unrelated items, about 109 primary codes were identified and marked by the researcher in the first stage. In centralized coding, it was divided into 7 categories. Finally, at the highest level of reduction or brevity, the categories of construction were reduced to three general categories of equity, requirements and market value of a player, which in the most desirable way, integrated the concepts created in the research into three levels. The final price or value of a football player in the Iranian Premier League in the transfer market is determined based on the player's special values, requirements and institutions and its consequences.

The aim of this study was to analyze the effect of sport events on the value system of spectators. Therefore, 385 spectators of sport events of football, volleyball, wrestling and taekwondo premier leagues were randomly selected as the statistical sample. A researcher-made questionnaire was used to collect data. Face and content validity of this questionnaire was confirmed by 12 experts in this field. Cronbach’s alpha coefficient was used to test the reliability of the questionnaire. Factor analysis test with a varimax rotation was used to analyze the data. The results showed that watching sport events had negative and positive effects on 10 values: benevolence, tradition, conformity, security, power, achievement, stimulation, hedonism, self-direction and universalism. In subjects’ viewpoints, the most important value expressions were pleasure and happiness experience (2.78 ± 1.36) and a sense of safe world was the least important value expression (2.43 ± 1.52). In general, the findings indicated that watching sport events had important strengthening and moderating effects on the value system of spectators.

The present study aimed to investigate the factors affecting the ethics improvement of professional Iranian football athletes. The present study is a type of mixed research which was conducted in the field. The statistical population of present study included all players of Iranian Professional Premier League. 165 people were identified as the research sample. Data collection tool in this study was a semi-structured interview and a questionnaire. The results showed that 5 personal, sport, biological, mental and environmental factors improve the ethics of professional Iranian football athletes among which the environmental factors were identified as the most important factor. Therefore, it is important to pay attention to the environmental issues to develop the ethics of professional Iranian football athletes. Due to the results of present study, it is suggested that by examining and monitoring the sport environment of athletes and emphasizing the values ​​of sport and society in this environment to promote the ethics of athletes.

The purpose of this study was to investigate the effect of perception social Status on work engagement in teachers of physical education in Kermanshah city. The statistical population consist all teachars of physical education in Kermanshah city. Simple random sampling method and sample size were 218 people. Participants completed social Status questionnaire and Utrecht Work Engagement Scale. The data analysis was performed using one-sample t-test and Structural Equation Modeling (SEM). Validity and reliability of the Measurement models were confirmed.The results of single-sample t-test showed that the level of perception social prestige (2.71 ± 0.60) and work engagement (2.36 ± 0.49) in the studied society were lower than average. The Structural equation modeling revealed that social Status effected on work engagement (β=0.71). In addition, perception social Status also explains 0.50 work engagement variances. The results of this study show the importance of paying attention to the social Status of teachers and make it as a factor in promoting work engagement at school.

The aim of this study was to investigate those factors affecting the development of wisdom-oriented sport organizations. The research method was survey. The present study was designed to identify and prioritize effective factors. In the first part, the statistical population consisted of university professors, PhD students and managers and experts of the Ministry of Sport and Youth, and 200 of them were selected as the sample of the study by convenience sampling method.  In the second part, the statistical population consisted of experts in the field of wisdom in sport, and 17 of them were selected as the sample by snowball sampling method. In the first part, a researcher-made questionnaire was used. In this study, exploratory factor analysis and group AHP method were used. The whole process of analyzing the data was performed in SPSS and Super Decisions software. The results showed that 5 factors (cultural, human, leadership, environment and vision) explained about 75% of the variances of wisdom-oriented development. The results of the ranking showed that leadership factors with a normal score of 0.318 were most important in the development of wisdom-oriented sport organizations. Therefore, the improvement of wisdom-orientation in sport organizations depends largely on leadership and its related indicators, which creates conditions to improve wisdom-orientation in sport organizations.

The aim of this study was to investigate the relationship of experiential marketing with customer satisfaction and loyalty through mediating the experienced value. The present study was applied in terms of aims and descriptive-correlation method. The statistical population consisted of customers of sport complexes in Kohgiluyeh and Boyer-Ahmad province. 395 questionnaires were randomly collected from respondents and considered as the sample for statistical analysis. Cronbach’s alpha and confirmatory factor analysis were used to examine the reliability and validity of the test. To evaluate the model and hypotheses, structural equation modeling was used with Amos software. The results showed that the dimensions of experiential marketing had a significant effect on the experienced value. There was also a significant relationship between experiential marketing and satisfaction through experienced value, but the relationship between experiential marketing and loyalty with the mediation of experienced value alone was not possible, rather for a significant relationship, customer satisfaction was required in addition to experienced value. Experiential marketing is a new factor in marketing strategies, an interactive experience-based approach which seeks to create value along with other communication channels so that it can provide a dual engagement for consumer and brand.

The aim of the present study was to test sport consumers’ purchase intention model with an approach of value–attitude–behavior hierarchy. The study was application in terms of aim, and descriptive-causal in terms of nature. The statistical population included physical education students. The required data were collected using a researcher-made scale of consumer values-perceived product attributes and standardized scales of attitude towards brand, attitude towards goods and purchase intention (Lee et al., 2013). Validity of the scale was approved by content validity (CVR>0.62) and reliability was checked by Cronbach's alpha test (α=0.792). For data analysis, SPSS and LISREL software were used. Results showed that consumer values and perceived product attributes had significant and positive effects on the formation of attitude towards brand and goods and attitude towards brand had significant and positive effects on the formation of attitude towards goods. Also, attitude towards goods variable had significant and positive effects on the sport consumers’ purchase intention. The proposed research model had a good fit (RMSEA=0.0008) in the target population.