جستجوی مقالات مرتبط با کلیدواژه « طراحی الگو » در نشریات گروه « تربیت بدنی »

The purpose of this study was to design a model of success and failure factors of lean services in sports organizations in the west of the country. The research method was mixed (qualitative-quantitative) which was done with data foundation approach. The statistical population consisted of professors and specialists in the field of management, sports marketing, senior managers of the General Departments of Sports and Youth, heads of sports delegations and managers of sports halls in the west of the country who were selected by purposeful method. After studying the theoretical foundations, 12 in-depth interviews were analyzed and coded simultaneously. The qualitative part was used by Maxkiyoda software version 18 and in the quantitative part by SPSS software version 25 and Amos. Findings showed that the drivers of lean service success in sports organizations consist of six factors: value chain creation, value determination, value flow identification, perfection determination, value flow process and social value and lean service drive drivers. It consists of seven factors: lack of business model, inattention to customer feedback, long start-up time, poor marketing, structural problems, management problems and lack of employee participation, and based on them, a paradigm model was designed. Sports organizations in providing lean services to their customers are faced with special factors that by improving their quality can provide the basis for lean services.

The purpose of this study was to Identifying and designing a model of pure service Propulsions in sports organizations based on data base approach. The present research is a qualitative study based on a grounded theory approach. The statistical population of the study consisted of professors and experts in sport management and marketing, senior managers of sport and youth departments, sport managers and managers of sport halls in the west of the country. After studying the theoretical foundations, 12 in-depth interviews were simultaneously analyzed and coded. The quality part was done by MAXQDA18 and in a small part by SPSS25 and Amos software. Findings showed that the drivers of success in lean services in western sports organizations consisted of six factors: value chain creation, value determination, value flow identification, perfectionism, process value flow and social value, and proponents of lean service failure. It also consists of seven factors: lack of business model, neglect of customer feedback, high startup time, poor marketing, structural problems, managerial problems and lack of employee engagement. Based on them, paradigm model designed. that sports organizations in the west of the country face certain factors in providing lean services to their customers, and by improving their quality, it is possible to provide the ground for providing lean services.

The aim of this Research was to design a model for relationship between green marketing mix and Customer behavior of winter sports.

The research method was survey and descriptive. The statistical population included 240 persons who were athletes and employees in ski center office, and sport tourisms in Ski slopes. Sampling method was random classification and for data analyzing SEM method using AMOS 22 and SPSS 21 software were utilized. Index values in model were in acceptable range and model was confirmed.

In this structural model, the findings showed that the appropriate indices of the measurement models and the structural model are at an optimal level, so the collected data was suitable for the research model.The four variables consisted of "green price", "green product", "green place" and "promotion" for green marketing: considering that these four variables have a positive and significant effect on customer behavior, so green marketing also affects customer behavior and the main hypothesis was confirmed.

Iran has a lot of strengths and potentials in natural sources and environment. Environmental protection is done by people who are eager to implement green marketing   and environmental programs. Therefore, it is necessary to get more information and knowledge in the field of environmental protection development and green marketing. we need to get information and awareness and provide grounds for the participation of the general public in these matters. The present paper has implications for managers of service and ski industrial corporations and marketing and sport management researchers.

The purpose of the present study was to design and validate the continuing medical education model based on blended learning in Iran. This study was conducted by using a mixed exploratory design with Instrument Development Model. First, in qualitative part of this study, a questionnaire consisted of 7 major aspects, 28 components and 100 sub-components was developed by using grounded theory approach and interview with 10 experts. Then, in the quantitative part, the primary designed questionnaire was distributed among 10 Iranian experts of Continuing Medical Education programs and Blended Learning. Based on the received feedback, the questionnaire was revised. Then the final version was distributed countrywide among 383 persons subject to continuing medical education rule, selected by stratified random sampling method. The validity of the questionnaire was confirmed by experts using the three-stage Delphi method and its reliability was calculated by Cronbach's alpha (α= 0.943). A Non-probability purposive sampling method was used in the qualitative part of the study whereas random sampling method was utilized in the quantitative part. Analysis of structural equation modeling was used for testing mentioned model. To verify the factor structure, the first confirmatory factor analysis was used and the model was confirmed with 7 major aspects, 28 components and 100 sub-components. Results of second-order confirmatory factor analysis showed that the extracted major aspects and components have sufficient factors for predicting the Continuing Medical Education model based on blended learning in Iran. In addition, goodness of the fit indices were as follows: (Chi-square/df= 2.38), (RMSEA= 0.072), (GFI=0.98), (AGFI = 0.92), (CFI = 0.94), (NFI = 0.98(. The results of statistical tests displayed that the designed model for continuing medical education model based on blended learning in Iran is well fitted.

The purpose of this research is to describe and diagnose Iran Sport For All status and to design a model. The population of the research includes: Sport For All Federation managers، its strategic Council members، its sub sport Associations and Sport For All provinces Units. TO benefit the experts and authorities'' point of view effectively، a questionnaire within the framework of the federation strategic plan content was designed and sent to the target population including: different federations and associations managers، the provinces sports units and the federation strategic Council members. A five –level Likert scale (strongly agree /agree/ neutral/ disagree/ strongly disagree) was designed. After Investigating and analyzing the results; regarding a Pathological view and approach; Sport For All strong & weak points، treats and opportunities (SWOT) were recognized. Then considering the proportion of Sport For All processes role to the other sports and its relationship with procurement، management and processing control components and culture & religious values، Iran Sport For All developing model was designed noticing sport management scientific structure، processing structure and its relationship with other sports and macro management circles for macro policy-making، planning and procurement & executive levels.