جستجوی مقالات مرتبط با کلیدواژه « wellness tourism » در نشریات گروه « جغرافیا »

Nowadays in industrial life, peace and leisure in natural environments are tourists attenttion more and more. Also natural places with unique characteristics aim to gain physical and mental health, and enjoy peace with the aim of improving the quality of life. They have been created as a health tourism leisure activity. Wellness tourism is one of the types of health tourism, and it is considered that in recent years, many researches have been conducted in the world's tourist destinations. This research has been conducted with the aim of meta-analysis on the researches that have examined the concept and dimensions of health tourism. Meta-analysis has been carried out in the form of analysis and description on ten articles, all of which are from foreign sources and have studied the concept of wellness tourism. The results of the meta-analysis show that the concept of wellness tourism can be divided into the seven components of nature, food, relaxation, mental dimension, physical dimension, experience and spirituality in the total of the considered researches, and each of the variables related to the concept Components are formed.

NTRODUCTION: 

In recent years, Wellness tourism has grown considerably and this is due to spread of various diseases as a result of job stress, life stress, and unhealthy lifestyle. Hence, people try to pay more attention to health and tend to be more likely to prevent diseases and strive to improve their health through various ways, such as travel with the aim of health. Therefore, it can be said that today health tourism has become a trend of travel. In this regard, the city of Sareyn And the surrounding villages in Ardebil Province has a high potential for promoting Wellness tourism. This research has three major  purposes (1) to identifying the potential of Wellness tourism in Sareyn;(2) to investigate the domestic tourists tendency towards Wellness tourism activities in Sareyn; and(3) to prioritize the Wellness tourism activities from the domestic tourists’ perspective 2.

METHODOLOGY:

The research methodology is qualitative – quantitative and in the first step the statistical population are experts. The data was gathered through an interview form with snowball sampling method and lastly the data was analyzed using coding(open and axial coding) methods. In the second step in order to investigate the domestic tourists tendency towards wellness tourism activities a questionnaire(on a 5-point Likert Scale) was designed and the tourists filled in the forms. The data was evaluated through one sample t- test and Friedman tests. 3.CONCLUSION The results of this research illustrated that the Sareyn has a high potential for promoting wellness tourism and tourists have a high tendency towards wellness tourism activities, and activities such as nature sightseeing, nature tourism, clean air; mineral water springs, spa springs and hydrotherapy and hiking in nature, climbing and hiking in plain are their priorities for wellness tourism. The development of health tourism in the rapid geographical area leads to more interaction between rural and urban centers and through the expansion of rural-urban flows (including the flow of people, goods, capital, information and technology), to bilateral relations and finally, to rural-urban links. To lead. This trend, over time, in turn, leads to the dynamism of rural and urban spaces and creates more opportunities for business activities in the tourism industry and improves socio-economic conditions.

Wellness tourism is a kind of tourism that is related to preserving, healing and reforming the well- being of a person's body and mind. Due to the fact that personal and social pressures are increasing, this kind of tourism has a special place among others. Mazandaran province, with intact nature, graceful weather and a natural Spa, has an important role in wellness tourism. The goal of this research is knowing the motivationally-effective factors that attract tourists to Mazandaran's spa. In this research, the statistical sample consists of 646 of the spa's tourists, 352 of which are from the Ramsar spa and 294 are from the Lavij spa. The method is descriptive survey, and to collect date observations, interviews and questionnaires are used. In this research, motivational factors are searched in two fields, push and pull factors, and in hypothesis, their differences and priority are tested. Findings show meaningful differences between pull factors(3.16) and push factors (2.97). According to the priority of pull and push factors and determining their roles to attract tourists to the spa, there are some suggestions about increasing push and pull at the Ramsar and Lavij spas. Wellness tourism is a kind of tourism that is related to preserving, healing and reforming the well- being of a person's body and mind. Due to the fact that personal and social pressures are increasing, this kind of tourism has a special place among others. Despite the fast expansion and popular demand of health and spa services/activities by both local and international tourists, there is little understanding of the wellness and spa consumers. Mazandaran province, with intact nature, graceful weather and a natural Spa, has an important role in wellness tourism. Hypotheses: Hypothesis 1:There is significant difference between the means of push and pull factors inhot springstourists. Hypothesis 2: There is significant difference between the means of pull factors inhot springstourists. Hypothesis 3: There is significant difference between the means of push factors inhot springstourists. Hypothesis 4:There is significant difference between the means of motivational factors in the Ramsar and Lavij hot springstourists. The goal of this research is knowing the motivational-effective factors that attract tourists to Mazandaran's spa. In this research, the statistical sample consists of 646 of the spa's tourists, 352 of which are from the Ramsar spa and 294 are from the Lavij spa. The research methodology is descriptive survey, and was used interviews and questionnaires to data gathering. motivational factors are classified as push and pull factors. In the hypothesis, their difference and priority have been tested. The push motivations have been seen to be useful in explaining the desire for travel, as they are recognized as the starting point of understanding tourists’ behavior. Pull factors are those that attract people to a specific destination once the decision to travel has been made. The final factors set forth in the present research, questionnaire during the following steps were: 1. the factors identified by azman (2010) questionnaire and Bashar Aref (2010). 2. Information collected through exploratory interviews with the number of tourists. The results of the interviews in the according to factors mentioned in azman (2010) and Bashar Aref (2010), respectively, but given that the pull factors affected the characteristics of their destination, so the results of the interviews to researchers so that they can assist the research questionnaire tools tailored to the desired zone set. Push factors: the need for prestige,Increase communication,Looking for peace of mind,Enhancing social cycles,See various sights,Acquiring knowledge,Cure for diseases. Pull factors: Events and activities,Easy access and convenient,History and culture,In search of a variety, Adventure. in order to test the hypothesis of research and test differences in the factors in each of spa springs, the test was used to compare the means. As well as the Friedman test was used for ranking of push and pull factors. Findings show meaningful differences between pull factors (3.16) and push factors (2.97). By focusing on the priority of pull and push factors and determining their roles to attract tourists to the spa, there are some suggestions about increasing push and pull at the Ramsar and Lavij spas: -Creation of temporary forest huts and camp in a quiet forest area -Yoga courses and life advice -Treatment with Mediterranean fish, the traditional methods -Therapeutic mud baths -Name with the name of the local baths -Holding of festivals (Festival of food, traditional architecture, the traditional display movements). -Construction of artificial forest or city games for children, adolescents and other ages -Launching tours of horse riding, cycling, Motorsports -Jungle trekking