جستجوی مقالات مرتبط با کلیدواژه « Tourism Policy-making » در نشریات گروه « علوم انسانی »

The uncertainty caused by environmental complexities has made it difficult to forecast the future of Tourism in Mashhad in terms of non-Muslim tourists visiting the city, about whom no sufficient information exists. Therefore, this study sought to investigate the trend of variations in the visits made to Mashhad by non-Muslim tourists using the scenario writing method. To this end, this applied study used the analytical-qualitative approach, collecting the required data through detailed in-person interviews. In this regard, twenty-seven interviews were made in three phases with tourism experts in such fields as sociology, economics, planning, and specialized tourism services. In the first phase, the factors involved in attracting non-Muslim tourists to Mashhad were identified according to the views offered by the experts in interviews using the Delphi technique. In the second phase, the critical driving forces were identified based on two criteria of effectiveness and uncertainty. Finally, the optimistic and pessimistic scenarios concerning the future of non-Muslim tourism in Mashhad were described. The study’s findings revealed that smartizing tourism, making connections between tourism in Mashhad and its neighboring cities, increasing the number of media advertisements, improving the hospitality culture, and promoting a sense of security in the visiting tourists were the most important driving forces at the local level. Therefore, the number of Mashhad’s non-muslim tourists could be increased within the study period by improving IT infrastructure (including electronic trading, and electronic banking), introducing neighboring cities and villages of Mashhad and their tourist attractions, offering instructions regarding hospitality (especially for taxi drivers, business and shop owners), creating tourism police, and providing security in high-trafficking urban places.

In recent years, some countries and destinations have used brands to describe themselves; As "tourism nation branding" has become one of the main focuses of tourism marketing studies. On the other hand, tourism development depends more on tourism policy-making than the known underlying factors, which imply the determination of governments to develop this industry, and it reflects in high-scale documents and laws and as well as in monitoring their proper implementation. This study is designed to analyze the branding approach in macro policies of tourism. The research is descriptive-analytical and qualitative. After reviewing the research background, tourism nation branding policies were extracted from the content of the selected documents by thematic analysis. Then 229 primary codes were categorized into 63 basic themes, 21 organizing themes, and four global themes entitled (1)Nation tourism branding, (2)Components, (3)Effects, and (4)Factors affecting it. Finally, the thematic network was drawn and the results were interpreted.

Polo tourism is of particular importance in many countries. In this respect, many successful attempts have been made by providing various exciting programs and rituals and presenting tourism packages to attract tourists interested in this sport. This study aimed to explain the strategic planning of polotourism development in Iran. This was an applied study conducted using the quantitative-descriptive design. The target population was a panel of polo, tourism, culture and physical educationexperts. A sample of 256 experts was selected using the purposive sampling method. The research instrument was a researcher-made questionnaire, the face and content validity of which was evaluated by a number of sports and tourism management professors, and for the overall reliability, the Cronbach's alpha value was0.86. This study showed that the managerial factor regarding the polo tourismpolicy-making and planning, the Polo Federation and its boards' level of awareness and attention to polo tourism were ranked third.The "Federation's emphasis on polo tourism development" ranked first among the managerial factors with value 6.13, while the "provincial boards' awareness of polotourism" ranked last with value 3.21. Policy making, planning, and especially provincial boards' awareness of polo tourism ranked last in terms of average value. Therefore, in order to achieve tourism objectives, we should prioritize policy-making, planning, and raising the executive agents' level of awareness.

Paying attention to policy-making in local sustainable development, will not only strengthen national endogenous economic growth, but also increase employment rates and GDP particularly in the public service sector. In spite of the efforts made in recent years, health tourism has not yet been well placed in the institutional structure of the country and the existing regulations, and it is far from the objective set forth in the vision document, which is to make Iran the first in the field of health tourism among the countries of the region. However, in development programs, the government has always been required, based on its planning, to provide a significant part of the health and medical needs of the country through the export of goods, medical services, and health tourism. The present research tries to answer the following questions by adopting a qualitative approach based on the thematic analysis method, which seeks out the output of the basic, organizing, and inclusive themes related to the research question. The problem is that health tourism in the country faces what challenges in the field of legislation and implementation? What measures did institutions responsible for promoting and developing this sector of the economy take? What challenges and requirements do the experience of successful countries in this field remind us? Research findings indicate that policy-making challenges in this area are divided into four sections: economic challenges, socio-cultural challenges, political challenges and administrative challenges. Among them, in order to promote health tourism status, attention to political and administrative challenges in the policies development phase is more important.

Tourism is an industry that contains high level mutual interdependencies and creating relations based on collaboration such as networks, is vital in it. In this paper a model for networking policy making in Iran,s tourism area is proposed. For attain to this purpose, the mixed method research is used. The consistency of the questionnaire of this research was confirmed by computing the Cronbach’s alpha and construct reliability(CR) index. questionnairies were replied by 245 respondents of tourism experts and the model’s dimensions and indexes were confirmed with confirmatory factor analysis and structural equation modeling in LISREL software.
questionnairies were replied by 245 respondents of tourism experts and the model’s dimensions and indexes were confirmed with confirmatory factor analysis and structural equation modeling in LISREL software.