جستجوی مقالات مرتبط با کلیدواژه « اکسپو » در نشریات گروه « هنر و معماری »

In the process of creating and presenting artworks, the economy of art has been always a challenging issue. In this respect, some advocate the idea of marketing artworks which is more commonly known as art expos. Playing the role of the link between artists and clients (or patrons), art auctions both give credit to the quality of the artworks presented and make sure the clients of buying an artistically valuable artwork. In this regard, Tehran Art Expo is one of the best in Iran. Nevertheless, the extent to which Tehran Art Expo has had any impact on the Iranian artists is an issue which has not been studied in detail. In fact, what impact have the art auctions had on the Iranian artist and to what extent have they been motivated by holding national art expos are the main questions of the present study. Moridi and his colleagues (2009) showed in a research entitled the effective factors on the price of paintings presented in Tehran Art Galleries that, in terms of prices of the artworks being influenced, there is a significant relationship between aesthetic factors (such as style, technique, visual effects, etc.) and non-aesthetic factors (such as painters’ age and gender and the physical specifications of the artwork like size and the likes). Similarly, Ebrahimi and his colleagues (2015) in an investigation entitled the art economy and the weak points of Tehran Art Expo concluded that holding art expos, galleries and auctions helps the promotion of art economy considerably. Likewise, in a study entitled the influence of economy, culture and art on the Iranian contemporary paintings, Mobini and his colleagues (2015) showed that Tehran Art Expo’s focusing on visual arts has attracted investors in this field. Given that in the mentioned studies the factors motivating the artists, irrespective of the issue that the amateur artists are able to present their artworks in such expos/galleries/ auctions as well as the artists’ attitude towards the auctions, has not been examined. The present study aimed to examine the mentioned factors and to inspect the influence of holding auctions on the art economy.

For the first time in the modern cultural bio-world، the British political-cultural elites formed a multidimensional phenomenon of international exhibitions called The Crystal Palac Exhibition which led to new national-international readings. One of these readings was the opportunity for linking arts and politics – between the ability of reproduction of art work and the array and design of political forces. Considering this linkage، the present descriptive-explanatory research which is depending on reliable library، visual، and digital resources attempts to show how the arts were utilized in favor of the political goals of Britain. In order to answer this question appropriately، this research is undoubtedly trying to study the experience of the Crystal Palace Expo and provide an image by defining its general view in its content as the independent variable and its form as the dependent variable; in such a way that it will be able to infer the political procedures-artistic approaches of the exhibition and then define the method of using the arts as a powerful tool for affecting national-international British politics. According to the results، the British political-cultural elite have befitted from arts in three ways. Naturally، such befitting indicates the realization of certain achievements as the profile of the present study which has led to the political goals of Britain in the exhibition 1851: In the first step، by being aware of the components of the dominant intellectual movements in the nineteenth century، they arranged the effecting factors which led to the mentioned exhibition in Britain in a proceeding linear timeline. They reproduced the arts in a modern scene of architectural expressions based on an innovative idea from the values of technology; thus، they reached a feeling of satisfaction from technological developments along with raising awareness and spreading it among the people. So، (through lawful public agreement)، they could attract the support and involvement of people in major national capitalistic industries and technologies; expand the economy development plans of their country and penetrate among the intellectual class of the nation by stating that Britain is progressing towards distinct paths and this progress can be a tangible reality indicating that the situation will improve. In such a way that nationalistic policies led Britain to expand and maintain its power both among the public and intellectual class. As the second step، they started to categorize the works of art according to their location into three groups titled as «industrial arts»، «fine arts»، and «handcrafts and tribal arts» and exhibited them. In the category of industrial arts، they separated industrial works of art from others، especially fine arts، by putting utmost emphasis on the visual characteristics of these industrial items along with defining an artistic-industrial object for them. They aimed at creating a modern participation for elevating the key affecting factors of the British industry، which had developed during a long period of time to a highly progressed level of quality and quantity، to a competitive international level. They pushed forward the assimilation and mass production procedures of the produced commodities in the realm of arts; created a positive understanding from the capacity of mass production and production cost saving by benefitting from machine-based industries for improving their commodity-based capitalism; created the foundation of a kind of investment and invited people to support and participate in such remarkable forms of capitalism. Based on the policy of capitalism in dynamic capitalistic economy، these achievements enabled them to accomplish the other goal of Britain which was further economic development and commodity-based profit making. For the third step، by having a kind of understanding from the situation of the colonized countries، they exhibited these nations in the symbolic form of artistic works and customs، as well as allocating special places for marching، choir singing with native costumes، and performing plays related to their traditional and native issues; in such a way that in an ethnical categorization of the productions of the countries of the empire، they have created an opportunity for the British industry to improve their situation with allocating funds، skills، and their own specific knowledge to show the maturity of the nature of their industry in the new environment of international competition. As such، these contradicting exhibitions enabled them to build a hierarchy of information about legitimizing their modern monopolistic productivity. Also they could inform their industries about colonial arts as economic resources and persuade them to get involved in business markets of «handcrafts and tribal arts»; thus destabilizing the use of arts in handcrafts and tribal arts in accordance with their imperialistic policies and their financial interests، and share that with their own society in order to internationally empower Britain in a legitimate manner.