جستجوی مقالات مرتبط با کلیدواژه « گردشگری درمانی » در نشریات گروه « پزشکی »

Medical tourism in Yazd city has been greatly developed as one of the treatment poles of the country and can be said that this industry has become one of the development axes of Yazd city. The purpose of this research is to identify the most important factors influencing the attraction of non-native medical tourists to the historical city of Yazd.

The current research was of a qualitative type conducted in the fall of 1401. Desk research and Delphi method were used to collect data. The statistical sample of this study included 41 experts in the fields of treatment, tourism, and urban planning, and these experts were selected based on their related specialties using a snowball method. After studying the theoretical foundations of the research, 41 effective factors in attracting medical tourists were specified from related research texts, and during studying, categorization and editing, 23 indicators were provided to the experts in the form of a questionnaire on a 5-point Likert scale, and at the end of the questionnaire, an open question was provided. After analyzing the answers, the results were recorded and a new questionnaire was created for the next stage, which was repeated 3 times. According to the results of the Kolmogorov-Smirnov test at a significance level of 0.05, the correlation between the factors was analyzed using the W. Kendall non-parametric correlation test and the SPSS 18 software, and the Delphi technique was used to achieve the research objectives.

In the course of data analysis, indicators with an average difference of less than 0.1 were confirmed, indicators with an average of less than 4 were removed, and other indicators were moved to the next stage. After completing 3 stages of the test, 12 factors were identified as the most important factors affecting medical tourism in Yazd city, and these factors were placed in 5 categories: characteristics of the treatment staff, characteristics of the hospital, economic factors, giving information and communication, and other related factors. According to W. Kendall's correlation coefficients obtained during the 3 Delphi steps, the convergence and agreement of experts' opinions were confirmed.

Considering that infrastructure indicators, personnel skills and economic factors are among the most important indicators of attracting medical tourists to the historical city of Yazd, it is suggested that to develop medical tourism in Yazd city, these items should be taken into consideration in managing the current situation of medical centers; Furthermore, investment should focus on the development of medical infrastructure.

Medical tourism industry is one of the most lucrative industries in world. Insurance increases the comfort of tourists. The development of the tourism industry is accompanied by the growth of insurance services. Increasing the country's foreign exchange earnings through the medical tourism industry; is essential. In this research, we intend to present all the effective components of insurance in the marketing model of medical tourism of the Social Security Organization.

This research is based on the purpose of applied research, in terms of how to collect data is descriptive-survey and in terms of research approach, is a mixed exploratory method. Which was done in 2021. In qualitative approach using Delphi technique, effective components in medical tourism are identified. In quantitative approach, the research model was finalized using exploratory and confirmatory factor analysis.

The insurance factor affects the marketing of medical tourism. And this factor has five components; Fast and effective redemption of insurance, Full health insurance coverage, Other supplementary insurance services such as travel and theft and Acceptance of international health insurance and the transferability and validity of health insurance in other countries were identified.

Results of this research help the health policy makers of the country to increase their foreign exchange earnings by using this research model. And with regard to the insurance components of the model and effective measures by the government, Insurance companies will reduce the financial and security threats of tourists and ultimately increase the attraction of medical tourists from other countries.

The Covid-19 disease is a crisis that has recently not only put human health at risk but also caused a lot of damage in the field of tourism. Medical tourism is one of the most profitable and competitive industries in the world. Iran can increase its foreign exchange earnings by using its capabilities in medical tourism. In this research, we aim to present the effective factors and indicators of the control of the covid-19 pandemic in the marketing model of medical tourism in the social security organization.

Based on the purpose, this research is of the basic, applied type of research and descriptive-survey in terms of data collection. Also, in terms of the research approach, this research is an exploratory mixed method. In a qualitative approach, using the Delphi technique, by reviewing authentic texts and using the opinions of 17 members of the expert panel, and in a quantitative approach, a questionnaire was completed with a statistical population of 422 people. the factor analysis and structural equation model was used order to confirm and fit the factors obtained from.

Based on this research, the control factor of the Covid-19 pandemic has an effect on the marketing of medical tourism of the Social Security Organization. and this factor with five components (in the order of the highest factor load); The limitations caused by the disease, universal treatment and vaccination, the number of patients and deaths, compliance with health guidelines and protocols, and the occurrence of the epidemic of Covid-19 have been identified.

Through the government's policy and its implementation by organizations in charge of medical tourism, it is possible to increase the attraction of medical tourists by focusing on the control components of the Covid-19 pandemic.

A phenomenon called medical tourism is one of the growing sectors of the tourism industry in the world today and it is considered as one of the attractive industries in the fields of economy, job creation, introduction of cultures and even creating political interests for countries. Iran, with its potential and actual capacities in the field of tourism as well as medicine and treatment, can become one of the tourism hubs of Asia with the optimal use of these capacities, but so far this field of business in Iran is coherent and it is not systematized.

 13 hospital managers were interviewed. Based on Thematic Analysis Method, the content of the interviews was analyzed and a proposed model was presented. Based on the obtained model, 7 factors were identified as effective factors. Behavioral quality of medical staff, specialized quality of medical staff, treatment costs, quality of medical centers, perceived image of Iranian medical brand, quality of treatment process and components of treatment destination. Then, according to the obtained model, a questionnaire was designed and distributed among medical tourists in Tehran medical hospitals. Two concepts of validity and reliability were used to validate the questionnaire.

The results showed that all factors identified from the interviews were confirmed and the model was sufficiently valid.

Mounting development of tourism, specifically Health tourism (which is divided into preventive tourism, curative tourism, and aftercare tourism) as an important part of tourism industry is a key for development in many societies, especially developing countries.

The current study concentrates on medical therapy as a branch of curative tourism. The main goal of the research is perusing determinants which attract tourists to come to Atieh and Parsian hospital in Tehran, with aim of undergoing a rhinoplasty.

Findings represent that the most important determinants for attraction of tourists to come to Iran consist of: privilege of Iran to perform rhinoplasty, appropriate services, availability of residence for tourists, tourists’ satisfaction of cost effectiveness, greater advantage of Iran in performing rhinoplasty due to tourists’ carriers, existence of a meaningful relation between age of the tourists and their satisfaction of cost effectiveness, services of hospitals and residential facilities. However, the cost doesn’t have a meaningful correlation with attraction of tourists to have a rhinoplasty.

Findings of this research indicate that Iran has enormous potential to attract international tourists in the field of rhinoplasty, and due to the privileges of Iran, along with existence of expert physicians in the country, we can expect great accomplishments in future.

Many cities in Iran have specialized human resources and appropriate medical facilities, and have the potential to attract tourists. What is essential in realizing these capacities is the recognition of tourists' mental image of the potentials of therapeutic tourism destinations. The purpose of this study was to identify the factors affecting the development of therapeutic tourism.

 The study was a descriptive survey in Tehran, Iran, during summer and autumn of 2018 and winter of 2019. First, 38 factors influencing the development of therapeutic tourism were identified, and then by Delphi method, 34 factors were identified for formulating a questionnaire. With the reliability and validity of the questionnaire, a sample of 432 health tourists in Tehran with a history of frequent referral were selected randomly. Data analysis was performed using exploratory and confirmatory factor analysis methods.

 By factor analysis, six main components were identified as factors affecting the development of therapeutic tourism. The factors affecting the development of tourism were as the quantity of health services (human resources and facilities available), quality of health services, living conditions, amenities and tourism, socio-cultural characteristics, advertising, and information.

Despite the importance of quantity and quality of health services, due to the increasing demand for travel, patients traveling to receive treatment need more services, and consider the level of service development in different aspects. One-dimensional attention to the expansion of health care cannot guarantee the development of this type of tourism, and the supply of other tourist needs, such as recreation, favorable living conditions, and pleasant memories, is a sufficient condition for development.