The Knowledge of East and Iran's Media Representation in U.S. Looking at Language Wisdom Status

This research, deals with examining the ideological representation of Iran in the language of some American news television channels.On the basis of presumptions of Cultural Studies, the discursive and ideological components behind these media texts and their impacts on “othering” of other discourses are serious matters,which should be seriously considered in examining media texts. Among existing media texts, news media have a unique position in representing the outside world. The examination of some samples of political documentaries about Iran in the prominent American news channels, shows that in these media, Iran and the political Islam is represented as the “other” for the West. Three theoretical traditions, namely Cultural Studies, Postcolonial Studies and Critical Discourse Analysis have been used in order to examine the hypothesis. In this sphere, the concepts of language, representation and ideology are at the heart of theoretical debates. The approach is microanalysis, and then it moves towards grand discourse analysis. Van Leeuwen’s Critical Discourse Analysis is used for analyzing the language of sampling texts.