Strategic Planning for Rural Tourism, Using IFE & EFE Matrix Case study: Saman - Shahrekord County
Author(s):
Abstract:
Development of rural areas requires efficient planning and implementing strategies within the appropriate instructions and guidelines. Considering different dimensions of economic development as well as he social-cultural, environmental and institutional frameworks in addition to the capabilities and potentials in rural development are among the key points. One of the program was working, is tourism, which entails the existence of the pattern and the strategy for achieving this goal. a long-term strategic plan for tourism development is essential of course in all aspects to achieve development and its successful management, too. This approach leads decreasing possible threats and preventing possible losses. Therefore, in order to provide all elements of tourism development, communication and interaction among the tourist attractions, activities, facilities, services and tourism markets should be considered. Effective implementation of tourism policies and programs in the area, in order to provide the best strategies and solutions, and position of the tourism landscape have been identified too.
Keywords:
Rural tourism , Strategic planning , matrix , IFE , EFE , SWOT
Language:
Persian
Published:
Journal of Rural Research, Volume:3 Issue: 4, 2013
Page:
59
https://magiran.com/p1105564
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