The Plurality of Team Unity on Creativity

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Abstract:
Study the effect of plurality and unity of team members creatively done. To achieve this goal, based on the literature research was the study that will explore the aPProach of the plurality in unity creativity. Based on this aPProach, according to statements by the exploration of the research literature, the following variables from the questionnaire prepared by the researchers, sample research and development organizations in the country, completed and collected, examined a total 189 questionnaires were useful. The data from the questionnaires after the and reliability, based on exploratory research hypotheses using path analysis and multiple regression, are tested, the results showed that the frequency members and union members directly and indirectly have a positive structural impact directly on creativity. Most notably, there is a relationship between diversity and creativity when it comes to unity and diversity at a high level there.
Language:
Persian
Published:
Organizational Behavior Studies Quarterly, Volume:2 Issue: 3, 2013
Pages:
71 to 108
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