The Assessment of the Role of Information Revolution on Urban Life Style (Case of Study: Students of Islamic Azad University, Science and Research Branch of Tehran)

The aim of this study is to assess the impact and influence of the information revolution on the lifestyle urban dwellers. In order to do so, a theoretical framework of theorists such as Toffler, Bourdiou and others in the area of communications and human life patterns was used. The research method was cross-sectional and a questionnaire was used for gathering information. The research population consisted of all the students of Islamic Azad University, Tehran Science and Research branch in engineering, basic sciences and humanities colleges which totaled a number of 9729 students in 2013. The research findings showed that utilizing the modern means of information and communication technologies leads to the emergence of a particular urban lifestyle in which people have different worldviews. These differences will lead people to act variously in any situation i.e. people will obey different patterns in leisure time spending, marriage style, religiousness and fashionableness. The ICT variable has a 0.07 effect on religiousness, 0.36 effect on fashion, 0.07 effect on marriage style and finally a 0.48 effect on urban lifestyle.