Semiotic Study of Relationship between Representation of Government Managers in Cinema and Management Discourse of Iran in the Course of Making the Film

Abstract:
The question of an ideological advantage in any text representations, the most important issue that should be studied the representations to understand it. According to some experts, Phenomena represented by the media, ideological bias and weaken or strengthen a Specific discourse. This paper examines this relationship between the state and the cinema in Iran. The main research question is that what is the effect of moving the Iranian government in the representation of managers in the movies? The method used for this study, qualitative semiotic analysis. By this method four bestseller movies based on the two known pattern of semiotics were studied from four different Iranian government and Semiotic components that filmmakers have employed to represent the role of manager were extracted And is used for the final analysis. results show While cinema in the fifth and sixth states due to the lack of political were more successful In representation of the implications of organizational behavior, interaction with staff and educational issues; movies in the seventh and eighth states most political, compared to other courses. And also managers in the ninth and tenth states movies are more harmonious with the government. These differences indicates that discourse of the country affects the Iranian cinema.
Language:
Persian
Published:
Quarterly Journal of Management of Governmental Organizations, Volume:5 Issue: 1, 2017
Pages:
49 to 66
https://magiran.com/p1674731  
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