Explain dimensions and modeling of the relationship between Tangible Factors of service quality and Behavioral Intentions of customers Case Study: Fitness Complexes of Tehran's Municipality

Author(s):

Zhaleh Memari *

Message:
Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:
The aim of this study was to model the tangible factors of service quality and behavioral intentions of customers. The method was descriptive - survey. The sample consisted of 193 customers of the bodybuilding clubs in Tehran Municipality. 2 researcher-made questionnaires (44 and 9 items) were used. Their validity was confirmed by 5 sport management professors and their reliability was calculated as 0.944 and 0.872 (P
Keywords:

behavioral intentions , customers , sport gyms of Tehran Municipality , tangible factors of service quality

Language:
Persian
Published:
Sport Management, Volume:10 Issue: 2, 2018
Pages:
313 to 337
https://magiran.com/p1952003  
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