Identifying and categorization the mindset of bank depositors for crowdfunding in startup and knowledge based companies

Financing new businesses has always been one of the main challenges faced by entrepreneurship, and crowdfunding is one of the most effective ways to provide the fund needed by startup companies. Bank deposits are one of the best financial sources that can be used in entrepreneurship. This research was mainly aimed at identifying and classifying the mindsets of bank depositors for crowdfunding in startup and knowledge-based companies. To this end, Q method was used in this research and four mindsets were extracted using SPSS24 software. The statistical population of the 20 depositors of the National Bank has deposited at least 50 million USD for more than a year. and the method of selecting a cluster sample is random The motivations of individuals to participate in the crowdfunding were analyzed based on the obtained factorial arrays, and finally it was found that the fourth group was not suitable for participation in crowdfunding, the third group was motivated to contribute in spiritual and charitable affairs, the fourth group was neutral, and the first group had adequate motivation to participate in crowdfunding.