Explaining the Concept and Models of Serendipity In Information Search Process

Searching for information is not always a targeted activity; it can also be done involuntarily. The serendipity has the ability to find information randomly and as something happy, something unexpected, or a pleasant surprise. This paper examines and analyzes the concept of serendipity and its models in the process of information searching.

The present study uses a library research method to study concept of serendipity and its models in the process of information searching.

Serendipity is a term for a broad and multifaceted phenomenon. Widespread vague nature of serendipity has made it difficult to study and inspect, and has led to numerous explanations and clarifications from researchers. The serendipity (accidental information discovery) is different from the purposeful search of information, because it is more about dealing with information or accidentally discovering information. Unexpected (accidental), intelligent, and valuable or potentially valuable results of the requirements of a worthwhile experience.

Understanding serendipity as an integral part of information behavior can be effective in identifying strategies for retrieving information that leads to accidental information discovery.