Design a pattern for restarting small and medium-sized failed entrepreneur's businesses using interpretive structural modeling and multi-criteria decision making methods

Small and medium-sized businesses are a symbol of business development in developed and developing countries, which, if they do not succeed in their careers, require serious attention to solving problems. The aim of this study is to design a model for restarting small and medium-sized entrepreneurial businesses. Research is fundamental in terms of compositional methods and in terms of purpose. The statistical population of the research in the qualitative phase includes experts in the field of entrepreneurship and faculty members of the university, 20 of whom were selected by targeted sampling method and snowball approach to theoretical saturation and in a small section the owners of entrepreneurial businesses failed. 207 companies were selected using the available sampling method. The data collection tool was a semi-structured interview in the qualitative section and a researcher-made questionnaire in the quantitative section. MAXQDA11 quality software was used for qualitative data analysis and SPSS23 and Smart PLS3 statistical software were used for quantitative analysis. Findings showed that lack of experience, lack of reform and developmental attitude, frustration and lack of reinvestment, lack of government financial support, turbulent economic situation, consumer value changes, instability of government laws, lack of motivation and Lack of willingness to re-enter the business and market, insufficient training and lack of irrational advice and targeting, lack of knowledge of the target market, lack of modern technology and lack of value of domestic production, are the most important failure factors identified in this study.