The role of in the development of moral and cultural behaviors

One of the dimensions and angles of sports is ethics, to which it seems necessary to pay attention, and clubs as a sports institution can take a big step towards institutionalizing ethics in moral and cultural behaviors in athletes. Therefore, the purpose of this study was to investigate the role of the development of moral and cultural behaviors in the youth of Gilan. Its method is descriptive-correlational in terms of practical purpose. The statistical population of the study was all powerlifting athletes in different age groups in Guilan province that the statistical sample (384 people) was selected by simple random sampling. A valid ITCSQ questionnaire used by Diodson et al. (2006) was used to measure moral and cultural variables. Also, its reliability was calculated using Cronbach's alpha test (0.88) and combined reliability. Structural equation modeling with PLS3 and SPSS24 software has been used to analyze the data and fit the model. The results showed that powerlifting had a direct, positive and significant effect on athletes' morale (0.817), personal responsibility (0.793), care and communication (0.783), social responsibility (0.768). has; Its effect on the step stability variable (-0.03) was not significant. Therefore, based on this model, it is possible to evaluate the dimensions of moral and cultural behaviors among young athletes, as well as scientific information on immoral actions that cultural and sports clubs should take to prevent its occurrence among Athletes in terms of managerial development do provide.