Influence and effectiveness of institutional factors on the internationalization of technology companies (case study of the pharmaceutical industry)

Today, the pharmaceutical industry is one of the largest industries in the world and is closely related to other industries. This industry has created employment opportunities for many pharmaceutical professionals, technical technicians, marketing, advertising and sales experts. There are several factors affecting the industry facing exports worldwide, some of which are related to their products and others to their sales market.

In this study, the effectiveness and influential of each of the institutional factors affecting the internationalization of Iranian pharmaceutical technology companies, including 37 indicators derived from in-depth semi-structured interviews with pharmaceutical industry experts, was determined using the DEMATEL technique.

Based on the research results, influential and effective factors in the internationalization of pharmaceutical technology companies were classified into 7 levels. Indicators that are completely dependent and effective are at level 1, and at level 2, there are indicators that are less effective than the first level and more effective than level 3 and similarly, the most influential indicators were at level 7.

Indicators of Consistency in government policies and long-term plans for drug exports, Observance of quality and international standards in drug production, and Adherence to the health regulations of the target countries, which are the most influential indicators on internationalization of pharmaceutical technology companies, were at the highest level.