The function of media diplomacy of the IRIB in order to providingnational interests during the Corona crisis
Nowadays without use of media diplomacy and new communication technologies, no country can convince public opinion in international arena and achieve the national interests of its country. media also play an important role in occurrence of crisis and can prevent spread of damage caused by crisis in different stages of crisis by providing accurate and timely information. IRIB is largest media organization in the country has a key role in crises, foreign policy and media diplomacy of our country. In the present article, which has been done by library method, scientific documents. While reviewing the concepts of media diplomacy, radio and television, national interests, crisis and corona, the role of media diplomacy of the Iran Broadcasting in achieving national interests during corona crisis has been examined. The results of this study showed: The function of media diplomacy of IRIB In times of the corona crisis, can be divided into8 functions including 4 holistic functions and 4 in-depth functions. In order for Iran to achieve maximum national interests, all functions of media diplomacy of the IRIB During the corona crisis, it should be used optimally in proportion to the promotion of Iran's soft power must be implemented.
- حق عضویت دریافتی صرف حمایت از نشریات عضو و نگهداری، تکمیل و توسعه مگیران میشود.
- پرداخت حق اشتراک و دانلود مقالات اجازه بازنشر آن در سایر رسانههای چاپی و دیجیتال را به کاربر نمیدهد.