Designing a E-tourism development model in the Iranian tourism industry

Tourism is primarily a human activity that travels from origin to a destination for entertainment or business; Today, the development of tourism in the tourism industry is of great importance and has overshadowed various social and economic aspects. With the outbreak of the Corona virus in 2019, the world tourism industry has been facing an unprecedented recession for more than two years. The development of virtual tourism is one of the most important tools for success in e-commerce in the Corona era. The purpose of this study is to design a model for the development of virtual tourism in the Iranian tourism industry. The number of samples in this study was 8, which was done using 2 non-probability targeted methods (judgmental) and snowball method. This basis is the explanation of the virtual tourism development model in the Iranian tourism industry. In this regard, using the data theorizing of the foundation, the final model including 11 categories and 31 concepts has been obtained.