The Public Diplomacy and its Relationship with Efficient Governance in Islamic Republic of Iran Based on the Theory of the Jurist’s Authority

One of the important issues in social sciences is the question on how a theory is developed in practice. The way a theory can create basic changes in operational milieu is of great importance in political-social theories. The present study aims at investigating how the theory of the jurist’s authority – as a theory of governance in the modern plural and complicated world – can extend to the multilayer and plural operational milieu. The question of the present study is focused on effectiveness of the theory of jurist’s authority on promotion of efficiency of public diplomacy (including important spheres of political activism) as well as religious activism (IRI) in the international system, and answers the question of through what parameters this effectiveness occurs. It seems that the theory of jurist’s authority as the most important part of the religious governance can affect the sphere of public diplomacy through its effective tools and variables. This affects the public diplomacy through “producing operational software and sources of soft power”, “creating common understanding and organizational cooperation of agents”, “creating discourse and institutions”, “desirable imaging and giving credit”, and “enjoying attraction in messaging and creating common understanding among nations