An analysis of the role of human capital competencies in sustainable strategic management

One of the main goals of any organization is to have efficient, committed and dynamic employees. For this reason, human resource policies are of vital importance in the company's strategic management process. Managers should accept the challenge of using sustainable strategic management thinking AND balanced evaluation of human resources. The purpose of this research is to identify the role of human capital competencies in sustainable strategic management in Kurdistan Barez Rubber Company. In terms of the purpose of this research, it is of an applied type and also in terms of the basis of information and data in the framework of a survey approach. The statistical population of this research includes all the experts of Barez company in Kurdistan province, numbering 70 people. From among this population, 60 volunteers (samples) were selected randomly to answer the questionnaire designed by the researcher. Finally, SPSS and SmartPLS software were used to analyze the data. The research findings are presented in two descriptive and inferential sections. The results showed that human capital competencies have a positive and significant effect on organizational strategy, sustainable management, and organizational strategy on strategic management, as well as sustainable management on strategic management. among the dimensions of research variables, competitive advantage had the most impact on sustainable strategic management. It is suggested that Barez Rubber Company involves its employees in formulating its own strategies, because it is the guarantor of the implementation of the strategy of the employees' commitment to the designed strategies.