Investigating the effectiveness of the educational intervention based on the health belief model on the preventive behaviors of covid-19 in bank employees

Bank employees are one of the groups at risk of covid-19 after the medical staff. One of the effective models in the field of preventive behaviors against contracting Covid-19 is the health belief model. This study was conducted with the aim of determining the effectiveness of educational intervention in the prevention of covid-19 based on the health belief model among the employees of Yazd Bank.

The present intervention type study (intervention and control group) was conducted in 1400 on 106 employees of the National Bank of Yazd. Two WhatsApp groups were formed. Questionnaire links were sent to both groups. The questionnaire used in this study was the standardized questionnaire in the study of Delshad et al. For the intervention group, educational content based on the constructs of the health belief model was prepared in the form of pamphlets, educational clips, info graphics, podcasts, and educational messages and sent in the virtual group (WhatsApp and Yes). Three weeks after the completion of the training program, the link to the questionnaire was again sent to both groups. The data was analyzed using SPSS software.

All constructs of the health belief model were significantly different in the intervention group after the implementation of the educational intervention (p<0.005). After the implementation of the educational intervention, the preventive behaviors against contracting Covid-19 improved significantly (p<0.005). The most significant increase is related to the structure of behavior, where the mean (standard deviation) of the behavior score in the intervention group before the implementation of the educational intervention was 23.94±6.21, and 3 weeks after the implementation of the educational intervention, it was 20.91±3.91 44 increased

Considering the positive impact of the health belief model on preventive behaviors against contracting Covid-19, it is suggested to use the mentioned model in the educational planning of Covid-19.