Determining the Cultural Tourism Side Walk in Payin Khiaban Neighborhood of Mashhad

Due to the lack of suitable and attractive spaces around the Holy Shrine of Imam Reza, as well as the recreational and welfare facilities near the Shrine, the number of tourists has decreased. As the spiritual capital of Iran, Mashhad city welcomes each year a number of enthusiastic religious tourists, which has led, after tourism, to developing grounds for creating public spaces and the urban development growth. The main purpose of the current study is presenting strategies and recommendations in the field of tourist attractions and taking benefit of the monuments and old districts in Mashhad and revitalizing the historical places of Payin Khiaban neighborhood considering that the place usage should be appropriate to the type of place. To obtain the components affecting the tourist attraction and presenting information about the culture of Mashhad city, the study reviews the relevant literature. To collect data through snowball sampling method, the designed questionnaires were distributed among the experts of the relevant field and the responses were analyzed after the questionnaires were filled in, by software SPSS. Creating sidewalks, the restoration and revitalization of the monuments, creating stops and movements on paths which often associate moving towards a single point, creating usages in contrary to all usages present in the district to date, and blowing spirit to a framework which is not itself anymore to reform the old places of Payin Khiaban neighborhood are some important issues.