Providing an Export Development Model in the Persian Gulf Petrochemical Industry with a Logistics System-Based Approach
Recently, logistics system has increasingly been recognized as one of the main driving forces of economic growth. Petrochemical industry is considered one of the strategic industries and the developments of this industry can have a great impact on the global economy and the countries in this industry. The purpose of this study is to provide an export development model in the Persian Gulf petrochemical industry with a logistics system-based approach using Grounded theory based on Strauss and Corbin method to manage it. The statistical population consisted of 10 interviews with individual experts in the sections of Persian Gulf Petrochemical Business Management, as well as prominent academic professors and experts in this field were selected as participants in the study. The interviews were conducted using the targeted method. Data were collected through interview using the general guidance method in an unstructured manner. Two methods of reviewing the participants as well as reviewing the non-participating experts were used to obtain the validity of the data. The reliability of the model was evaluated using the kappa index. The value of Kappa index was calculated to be 0.63 and was at the level of valid agreement. Interviews and coding were examined using MAXQDA software. In this research, in the open coding section, 76 open codes out of 495 concepts; In the central coding section, 76 initial codes were identified in 10 categories including export market, international marketing, export potentials, export challenges, market competition, organizational factors, macro factors, export sales, export logistics, export product characteristics.
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