The Moderating Role of Corona Stress in the Relationship between Safety Quality and Human Resource Crisis Management in Nature and Ecotourism Agencies

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Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:

The critical situation caused by the corona virus has caused many businesses, especially in the field of tourism, ecotourism and nature tourism, to face many problems. On the other hand, ecotourism, has become very popular in recent years. In recent years, ecotourism has been established in small groups and ecotourism accommodation units in different provinces of our country and many job opportunities have been created, but the Corona crisis has hit hard. This field has entered. Therefore, the purpose of this study is to investigate the effect of factors such as safety quality, stress and familiarity with procedures on human resource crisis management in nature and ecotourism agencies in East Azerbaijan province. This study is quantitative and applied. Data collection was done through a questionnaire that the opinions of managers of nature and ecotourism agencies were used to test the research hypotheses. In this study, structural equation modeling using partial least squares method has been used to analyze the hypotheses. The results of the software show that there are significant relationships between the research variables. Thus, safety quality and familiarity with crisis management practices have a significant negative impact on human resource crisis. On the other hand, the moderating role of stress in the relationship between safety quality and human resource crisis was confirmed. The results show that when an agency has a high quality of safety and is familiar with crisis management practices, it can better control the human resource crisis in times of crisis. Also, stress management leads to reduce the severity of the human resources crisis of nature and ecotourism agencies through the quality of safety

Language:
Persian
Published:
journal of urban tourism, Volume:10 Issue: 1, 2023
Pages:
77 to 93
https://magiran.com/p2639327  
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