Organization Agility: Organization Flexibility and Responsion speed

Increasingly speed of technological changes in one hand and the change in the nature of customers’ demands and the competition intense among organizations on the other hand have caused organizations to be in search of new competitive advantages over rivals and better supply of customers demands. It seemed that the movement towards the establishment of organizations which are highly flexible and speedy in response to changing, unsustainable and unpredictable environment is a new and critical solution in this issue. Achievement of such targets is resulted in the light of new concept of organization agility. Therefore this article is intended to determine the value and the significance of organization agility as pivotal axis of organization flexibility and responsion speed against established changes. Thus the theoretical bases of organization flexibility and responsion speed are deeply investigated. Based on the results of this research, traditional organizations cannot respond timely to customers’ demands and surrounding changes and developments. Then the continuation of their life will be impossible. research and investigation in different sources also indicated that the learning organizations and virtual organizations are among organizations which due to having characteristics of agile organizations can better and faster adjust to surrounding environments through remaining in competition arena.