مجله پژوهش های کاربردی در مدیریت ورزشی
پیاپی 29 (تابستان 1398)

The purpose of this study was to Determine the contribution and Role of The Executive Organizations in development of community sport. This research was a combination of research that was conducted in two qualitative and quantitative sections. In order to collect the research data, a deep interview was conducted on the elite (qualitative section) and researcher-made questionnaire (quantitative section). The statistical population in the qualitative stage included all knowledgeable people about the subject of sport for all and in a quantitative section, it included ministers or directors of the Ministry of Sports and Youth, expert ministries, federation directors, and executive agency officials. Sampling in the qualitative section was done using purposeful and snowball method (n=11) and in the quantitative part, stratified random sampling was used (n=100). The research tool was a deep interview with the elite (qualitative section) and a researcher-made questionnaire (quantitative section). The results showed that the organization of municipalities for the development of public sports 7 task, the Armed Forces organization 6 task, Ministry of education 8 task, the Ministry of Science 13 task, the Ministry of Sports and Youth 7, The Organization of broadcasting 11 task and the Ministry of Health has 8 the main task. Also the results showed, the share of the executive organisations in development of available sports facilities and cheap ac

The aim of this study is to anticipate the vision of organizational socialization characteristics based on servant leadership traits in west Azarbaijan ҆s youth and sports department ҆s staff. The method used in this research is descriptive correlation. Statistical population includes all staff of department of youth and sports in west Azarbaijan province which is 65 persons. The collect the data valid and reliable questionnaire of servant leadership (α=0/97) and organizational socialization (α=0/91) is used. Regarding the perfectly normal data in this research, they were analyzed using multiple regression and Pearson correlation tests. Research data were analyzed using the multiple regression Foundlings of Research show that there is a positive and meaningful correlation between servant leadership characteristics and organizational socialization once (P

This research aimed at the obstacles and challenges students' sports marketing Department total physical Education Payam Noor University. This research was a descriptive and Analytic research. The statistical populations were general Directorate of Physical Education, Deputies, Physical Education faculty members active in the field of strategy and Heads of departments physical education Payam Noor were provinces, which total of 50 people. The data collected A researcher- made through the questionnaire included 55 questions the validity and reliability (91/.) Were distributed. The data were collected by SPSS software version 16 and for data analysis to rank the Friedman test at the significant level( ./.5) and the matrix of internal and external factors evaluation was used. Results showed that the physical education organization in the current situation of 10 strengths, 10 weaknesses, 10 opportunities and 10 threats is facing. forming a marketing department, Lack of knowledge among employees of the marketing planning process, Regarding the role sponsors in the planning of student sport and failure to allocate sufficient funds for the development of student sport's highest importance. The results showed that some of the obstacles and challenges such as, Shortage of sites and specialized publications, lack of media coverage, lack of marketing strategy, Weakness in attracting sponsors, lack of meetings with organizations active marketing of the most important challenges that must be considered by managers.

The aim of the present study, Developing The ethical workbook for athletes of the Federation of Wrestling of republic of Iran. The statistical population of the study consisted of members of the National Freestyle Freestyle and the Far East, wrestlers of the most prominent provinces, federation members, and pioneer wrestlers. The statistical sample of the targeted and available method is 117 people. 51 questions questionnaire measured tool researcher with factor 9 was. Validity of the questionnaire by 10 professors of sports management confirmed. Reliability of the questionnaire using cronbach's alpha obtained 0.947. In order to analyze the data from the statistical descriptive indicators, such as the mean and standard deviation of the distribution, frequency and % and were used. For status questions, and the concept of a single t-azazmon a sample as well as to prioritize the questions and test data from Friedman and to compare the questions, and the concept of ethical workbook from the independent t-test and analysis of variance were used. For factor analysis of structural equations manner,plc and spss24 software were used. Based on the results of all the dimensions of the concept of moral system in the 95% confidence level are meaningful And the size of their share of structure fitted up to have played a significant Among the factors affecting the ethical dimensions of the codification system to arrange the dimensions of justice, Human Dignity and Respect is the highest priority.

Organizations need to respond more quickly to changing needs, in order to improve their competitive advantage and to operate in global markets. This accountability is possible through global production management. Therefore, the purpose of this study was to develop an economic development model for Iran's sports industry with a world class approach to production. Selected samples in this study were experts, economists and faculty members (sports marketing, industrial management), which were selected in a targeted manner. After over 15 hours of in-depth interviews with 15 selected samples, theoretical saturation was obtained and interviews were implemented. Based on the results of analysis of field interviews in the Nvivo 10 environment, the mentioned qualitative model was obtained with 85 concepts and 17 axial codes and 4 selective codes. The results of the present research show that there is an economic development of the sports industry and its factors (institutional development, structure and ownership, media development, scientific and research development, development of supporters and income from them, human resource development, infrastructure development, legal and legal development, development Existing firms, developers, and developers of social networks) have a causal relationship with world class factors of production (quality, innovation, cost, time, flexibility) and factors of service in the world class (sales and after sales). Development of the world-class sports industry.

The aim of this study is to identify The role of social media marketing in relationship of brand love and viral marketing in the customers of selected sportswear brands This research is applied in terms of purpose and in terms of descriptive-survey nature, it is a correlation type. The statistical society of the study was the All customers represent the sports brands who were members of the Instagram page of that brand. The sample size was estimated using the Morgan Table 384 people 400.questionnaires were distributed in a sample of the statistical population. Samplingmethod was a multi-stage probabilistic sampling method. The research method was library and field studies. In the descriptive statistics section, frequency tables and charts were analyzed to analyze demographic data. The inferential statistics of Kolmogorov-Smirnov test, Pearson correlation coefficient and structural equation modeling were used to test the hypotheses. The significance level for all analyzes was considered as P

Clubs budget is reached to unprecedented figures in the tens or even hundreds of million dollars. As the clubs moved on to the commercial nature of their sporting nature, such a situation requires a transformation of the traditional features of the football industry. In order to prioritize marketing strategy of Premier League football clubs, the comments of 53 executives of clubs, marketing committee, officials and sports marketing football clubs experts were collected through self-designed questionnaires. Experts confirmed the questionnaire validity and respectively their reliability were confirmed due to inconsistency ratio of questionnaires that are less than (0.1). The results showed that developing a strategic marketing programs for premier league clubs matcher with the approach of maximum absorption advertising and sponsorship, developing the club comprehensive system and improving opportunities for private investment sectors are in priority second to fourth in the premier league. Developing stimulus plan to enter foreign top players in the premier league is the lowest priority.

The purpose of this study was model design of solutions to improve the level of wrestling in Kermanshah province from the point of view of the expert. The methodology was mixed (qualitative and quantitative). The Sample in the qualitative section was based on theoretical saturation and we chose 7 people. The population in the quantitative section was all Managers, Coaches, Elite wrestlers and Pioneers of wrestling in Kermanshah province(155 people). According to the hypotheses obtained from the qualitative section, The Sample in the quantitative section was Simple random sampling and we chose 110 people. Instruments of the study were researcher-made questionnaire obtained from the qualitative section The reliability of it was 0.76 using Cronbach's alpha and validity was confirmed by the use of formal validity based on the opinion of 10 sports management specialists.. For data analyze, we utilize to descriptive statistics (mean) and inferential statistics (exploratory factor analysis) by using SPSS Also, LISREL software was used to perform CFA analysis and test hypothesis testing. The results showed that Improvement strategies for Kermanshah province include advancement, management, championship, talent identification, financial, general, social, knowledge, strategy for athlete and coach and The fitting of the model was confirmed using the CFI, NFI, NNFI, IFI, PNFI, RMSEA and χ2 / df indices . Therefore, the officials of the Kermanshah Province wrestling should use of Improvement Solutions to overcome the obstacles and problems of this popular sports field.

factors in successful marketing strategies for businesses and business organizations. The purpose of this study is to analyze the motivation of sports program viewers through traditional and new media. After identifying the stimulant variables of the sports program viewers, nine variables were considered motivational. For analyzing the data, for identifying and extracting factors and factor loads, the exploratory factor analysis with orthogonal rotation using SPSS software was used at a significant level of 0.05 and two-way. Regression test was used to predict various motivational factors. The statistical population of this research is all the students of Payame Noor University of Tehran, with a total of 22000 people. The statistical sample was determined based on the exploratory factor analysis of 525 people and stratified random sampling method. Factor analysis revealed 8 factors to motivate sports programs. These include 1. Excitement and pleasure 2. Recreation and entertainment 3. Getting sports information 4. Self-education information 5. Rest and relaxation 6. Motivation for social interaction and 7. Relief motivation 8. Motivation is companion and companion. Also, the results of regression showed that three factors of excitement and pleasure, escape and release, and obtaining sport information are more important motivations for watching sports programs.

The aim of this study is to develop a strategy sport and the championship Islamic Azad University. To analyze the findings and to determine the appropriate strategy SWOT analysis (SWOT) and to prioritize strategies of ANP (ANP) is used.To collect data from interviews, library and field studies, previous research and comments made by members of the Steering Council, which includes faculty and college sports officials were used. To collect data from interviews, library and field studies, previous research and comments made by members of the Steering Council, which includes faculty and college sports officials, and three questionnaire was used. The first questionnaire internal and external factors affecting (7 strengths, two weaknesses, opportunities and 6 threaten 6) were detected validity confirmed by experts and its reliability was confirmed by Cronbach's alpha test 86/0. In this specific steps according to population, with 20 members of the faculty and college sports officials, the questionnaires were completed.