فصلنامه پژوهش های مدیریت راهبردی
پیاپی 78 (پاییز 1399)

Economic activities use and depend on natural resources, and the nature of their processes is such that they potentially pollute the environment. Therefore, environmental evaluation practices in various industries, including the steel industries, should be reviewed. The purpose of this study is to identify the environmental indicators of performance excellence model of Yazd Steel Industries and design the relationships between them through fuzzy cognitive map. This study is applied in terms of purpose and descriptive-survey in terms of type and data collection. At first, with the meta-synthesis approach, 40 articles were reviewed as samples and in order to identify complementary indicators, environmental activists in the steel industry were interviewed, in which 269 environmental indicators, 36 concepts and 9 categories of performance excellence model were identified. In order to collect data and examine the relationship between environmental concepts, industrial and academic experts have completed the questionnaires and with the fuzzy cognitive map technique and FCMapper and Pajek softwares, a linking model between factors and scenario making has been designed. The research findings from the designed fuzzy cognitive map show 157 relationships between 36 concepts, of which six scenarios are obtained in two ways, backward scenario and forward scenario.

The success of banks in today's competitive environment requires the necessary preparation to deal with it, and strategic agility in the form of an emerging weapon is known as the key to success in this environment.Given the importance of “strategic agility” in banks, the purpose of this qualitative research is to identify and explain the dimensions, components and indicators of strategic agility in the Bank Melli Iran. In this research, using Sandlowski and Barroso’s seven-step Meta-Synthesis method, first, the relevant articles were selected and after reviewing them with the Thematic analysis method and during the necessary steps, the information is extracted and initial conceptual codes, indicators(selective codes), components(sub-themes) and dimensions(main themes) are identified and and then, through a Delphi-based research process, they were subjected to a panel of selected experts for validation and promotion, and while receiving and applying their comments on removing or adding the required items, after 3 rounds, regarding the Kendall Correlation Coefficient, consensus was achieved and the final components of the strategic agility constructconsisting of 4 main dimensions (Vision Clarity, Strategic Sensitivity, StrategicResponding and Collective Capabilities), 11 components and 34 indicators was identified. It can provide a basis for operationalization of Strategic Agility in Bank Melli Iran.

Innovation is a process dependent on geography and region in which local capacities such as resources, institutions, public and cultural values are the main drivers. Interactions between different sectors of the region, including technical, commercial, legal, social and financial sectors, contribute to the development, protection, financing or regulation of innovation and technology. The dependence of innovation on the characteristics of regions has made it impossible to provide a single model for the development of innovation in the regions, and in fact, a diverse set of institutional capacities, tools and characteristics is needed for the development and management of present and future knowledge. Also important are factors such as regional production, regional environment, system of academia and research in the region, public management and the capabilities of private and business firms. Given the differences in the state of innovation in the provinces of Iran, this study seeks to present a smart specialization for the development of regional innovation ecosystem in Iran. To this end, by studying and reviewing previous studies and research, the requirements and components of smart a smart specialization have been identified and based on them an initial framework has been designed for smart regional eco-innovation development policies. Then, in order to present a native model for intelligent policy package design, East Azerbaijan Province, which has been institutionalized in science and technology policy discussions among the province's actors and activists, was selected and with using Multi Grounded Theory (MGT) method and using interviews with provincial managers, trade unions, industrial cluster and technology managers. The identified requirements and components were initialized in a local and regional context. The proposed model of smart specialization for formulating regional innovation development policies includes three stages: preparing the vision and priority areas of the region, analyzing the innovation ecosystem of selected areas, formulating a policy mix and implementing planning along with considering process considerations.

In this study, twenty indicators, technical and infrastructural features of social Medias were extracted through interaction with cyberspace experts and computer experts and specialists using Delphi method. Then seventeen popular social Medias were examined and the details of the social Medias in the documented indicators were examined. Also, a new hybrid ranking method called voting TOPSIS was designed by combining the two methods of TOPSIS and preferential voting model, and finally, the method designed for ranking the seventeen social Medias was used. Findings obtained in this study show that Facebook, Telegram, Gap, Soroush and iGap social Medias have been ranked first to fifth in terms of providing technical and infrastructure facilities, respectively. In this study, focusing on native social medias, strategies to improve the position of these social medias are presented, which can lead to the development of an appropriate roadmap to achieve an acceptable share among applicants in Iran

In the literature of strategic management, strategic alignment has been recognized as an appropriate way to improve the performance, interaction and coordination between organization units and to create value in a competitive environment. In present business environment the most investment in organizations is in information technology, therefore organizations have no choice but to use information technology as a strategic resource to achieve their strategic goals, so the concept of aligning information technology strategies and business strategies becomes more important. Most research papers on strategic topics fall into two categories: process and content researches. Both groups have sought to establish a link between strategic decisions and performance, but the relative nature and intensity of this link remains unclear. Therefore, the purpose of this study is to evaluate the contribution of strategy process and strategy content in the impact of strategic alignment on performance and agility in the automotive industry. This study is categorized as applied and descriptive. Data was collected by a researcher-made questionnaire. The content validity was estimated by experts and its reliability was confirmed by Cronbach's alpha coefficient. The statistical population of the study is consisted of managers, supervisors and experts of strategic management and IT departments of IranKhodro and Saipa companies. For data analysis, confirmatory factor analysis (CFA) and structural equation modeling (SEM) have been used by AMOS. The findings show that the strategy process and strategy content have a significant impact on the performance and agility of these companies considering the mediating role of strategic alignment

electronic businesses. A basic subject in organizations is the requirement for developing a comprehensive model able to evaluate the digital marketing performance of web companies and explore the formulation, execution, and evaluation of marketing strategies in the companies. This study aims to achieve a strategic model to analyze the performance evaluation and digital marketing optimization for web companies. This study is qualitative and based on the grounded theory. 15 semi-structured interviews were performed with organizational and academic experts to collect data. A theoretical sampling was performed using the snowball sampling method and purposeful judgment techniques. The analysis results obtained from the interviews in the coding process led to the creation of a theory in digital marketing of web companies, based on which casual, background, and mediating factors as well as strategies and outcomes have gained meaning in form of a theoretical pattern based on the grounded theory. Finally, the results were described and explained.