Explain the Strategic Control Model In Media Organizations; With Regard to TV Channels

This research conducted due to Insufficiency of media management theories, the difference between organizational models of media industry and common management models, and less attention to organizational level issues in media research. In this study, identifying and explaining the strategic model in media organizations in order to discover and understand the main components of control, dimensions, functions and relationships between these components were considered as the main objectives of the research. Due to the exploratory nature of the research, grounded theory method with Glaser approach was used, which is exploratorer and avoids preconceived framework. Due to the significant differences, importance, and the power to highlight the specific and different characteristics of industry and organizations, television was selected to study, and 15 current and former directors and consultants of television channels were interviewed. In theoretical coding, "type" coding made it possible to better integrate categories, so four types of control, including political, resources and capabilities, strategic implementation and oversight, were identified and explained. Considering interactive control, a comprehensive formulation of the reality of strategic control was presented in media organizations for the first time.