سمنبر ملک زاده

The present research was conducted with the general purpose of designing an educational brand promotion model at Payame Noor University. The Delphi method and exploratory analysis were selected as the research method. The population and the statistical sample were 32 faculty members of Payame Noor University. The research instrument consisted of earn comments of faculty member's questionnaire, which was developed in three different stages according to the nature of the Delphi method. Bartlett, Friedman, and KMO tests were used to investigate the identified factors in the literature of the research. After applying the above tests and rotating matrix among 79 factors, only 50 factors were classified into six categories  including physical space, field of study, teaching methods, curriculum planning, faculty members, educational content, and as Educational brand promotion model was presented at Payam Noor University. Finally, applied suggestions were presented in order to operationalize the resulting model.

This descriptive survey research was studied the relationship between cultivating organizational virtuousness and improve the moral climate in the Cultural Organization of Tehran Municipality. 84 participants (male and female) from the Cultural Organization of Tehran Municipality were selected by random sampling. The participants completed a questionnaire that factors of cultivating organizational virtuousness and moral climate were assessed. The findings showed that there is a significant relationship between the cultivating organizational virtuousness & improving ethical climate. Also there is a significant relationship between the cultivating organizational optimism, organizational forgiveness, organizational trust, organizational compassion & improving ethical climate. In the other hand, there is not any significant relationship between the cultivating organizational integrity & improving ethical climate.